Hasselblad rumors 2024
Once the go-to name for medium format photography, Hasselblad has given ground to Fujifilm in recent years thanks to affordable cameras like the Fujifilm GFX 100S and Fujifilm GFX 50S II democratizing the larger sensor landscape (even if these aren't true medium format sensors in strict size terms).
Hasselblad still makes some of the best medium format cameras in the world, though, and continues to bring to market more traditional form factors such as the Hasselblad 907X – keeping not just the technology, but the spirit of medium format photography alive.
As rumored, the Swedish imaging specialist has just launched the Hasselblad 907X & CFV 100C – pairing the existing 907X camera with a brand new 100MP digital back (the CFV 100C), using the same image sensor as the rather brilliant Hasseblad X2D 100C.
The CFV 100C can also be used with legacy Hasselblad film bodies, such as the 500C, as well as technical cameras – making it a supremely versatile digital back.
The Hasselblad verdict
With the rumor being realized that a 100MP digital back was on the way, we're probably looking to Hasselblad's next camera phone collaborations (most recently seen in the OnePlus 12 and Oppo Find N3) for the next big rumor dump.
More camera rumors: Canon rumors • Nikon rumors • Sony rumors • Olympus rumors • Fuji rumors • Panasonic rumors • Sigma rumors • Leica rumors • Ricoh & Pentax rumors • GoPro rumors
Get the Digital Camera World Newsletter
The best camera deals, reviews, product advice, and unmissable photography news, direct to your inbox!