Camera rumors in 2025: what cameras are coming, officially and otherwise!

Olympus / OM System rumors 2025

Technically "Olympus rumors" are "OM System rumors", but old habits die hard! Even though we've had years to get used to the new name, and the last ever camera to bear the Olympus logo (the OM System OM-1) has now been replaced (by the OM System OM-1 Mark II), it's a habit to break.

After a quiet 2024, OM Digital launched the monumentally well-received OM System OM-3 – and followed it up with the still warm, but less enthusiastic reception to the OM System OM-5 Mark II.

So what does the rest of the year look like?

RIP E-M10 / OM-10?

In a development that feels like a crying shame, but not entirely a surprise, the latest word is that the E-M10 series will not transmogrify to an OM-10 but will instead be discontinued.

Despite the still-current Olympus OM-D E-M10 Mark IV (released in 2020) continuing to be a big seller, as it's one of the best cameras for beginners on the market, a conspiracy of circumstances has left the E-M10 line as the odd man out in OM's range.

Once upon a time, the E-M1 series (now the OM-1) sat at the top of the tree, with the E-M5 (now OM-5) in the middle and the E-M10 as the entry-level option. However, with the addition of the OM System OM-3 below the flagship, and the industry in general catching up to the tech of the once-advanced OM-5, the hierarchy has shunted down – and appears to have bumped the E-M10 off the bottom.

I asked OM earlier this year what the fate of the E-M10 would be, and the answer was "we don't really know". My gut feeling is that there's no need for an entry-level SLR-lookalike confusing the range, especially since the company confirmed that it's still interested in doing something with the PEN line – which was historically a hugely successful entry-level line that appealed to beginners and what would now be the influencer crowd.

Still, now that everybody knows Taylor Swift uses an E-M10, perhaps that's reason enough to launch an OM-10!

OM System PEN

The future of the PEN line is so hazy that even OM doesn't seem to know what it looks like. The company has insisted, ever since it was divested from Olympus five years ago, that the PEN line would continue – and it has periodically hinted and flirted about things like a PEN F II ever since.

Personally, I think OM can do something far more useful with the PEN line. If indeed the E-M10 range is being discontinued (see above), there is a gap in OM's lineup for a true beginner camera – and this is a role that the PEN series, with its clean controls and rear screen-only shooting – has always filled well, especially in Asia where the range continues to be a big seller.

I would posit that we could see an update to the Olympus PEN E-P7 (my personal everyday carry), which is effectively a PEN-F in a smaller body and without an EVF, or a successor to the Olympus PEN E-PL10, which is essentially a smaller E-M10 Mark IV without an EVF.

And heck, if OM wants to make a dump truck full of money, it could bring back and rebrand the Olympus Stylus SH-1 – a brilliant, beautiful compact camera that's extremely PEN-like in form and function.

OM System Trip 35

I've no idea where this rumor started, but it certainly jibes with the wishlists of people I've spoken to at OM over the years. Following the cult-like popularity of the digital Olympus PEN-F, Oly employees often said that they hoped the beloved Olympus Trip 35 would follow suit.

Well, mention of a mirrorless revival in the form of an OM Trip 35 has recently hit the web. And this certainly makes a lot of sense, given the rampant popularity of compact cameras recently, as the original Trip was one of the most popular compacts ever made.

If OM were to release a modern version, with an equivalent of the fixed 40mm f/2.8 lens (which would be a 20mm lens, assuming that OM sticks to its Micro Four Thirds pedigree), this could be one of the biggest cameras of the year.

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