Nikon in 2023: Cutting-edge flagships to film camera throwbacks

Nikon Z8 vs Z9
(Image credit: Future)

After the launch of the Nikon Z9 in 2022, it was hard to see how it could possibly top that in 2023 – and yet it did. The Z8 borrows a lot of the tech from the Z9, so it’s not exactly a new camera as such, but it’s definitely a new concept – a ‘baby’ Z9 with almost all the power of Nikon’s flagship pro camera.

But that wasn’t the end of. Rumors were also circulating around a ‘full frame Nikon Z fc’ using the same combination of retro Nikon styling and modern digital technologies. The rumors were true. What’s more, the Nikon Zf took a step forward in build quality and finesse, a grown up alternative to the pretty but plasticky Nikon Z fc.

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Rod Lawton

Rod is an independent photography journalist and editor, and a long-standing Digital Camera World contributor, having previously worked as DCW's Group Reviews editor. Before that he has been technique editor on N-Photo, Head of Testing for the photography division and Camera Channel editor on TechRadar, as well as contributing to many other publications. He has been writing about photography technique, photo editing and digital cameras since they first appeared, and before that began his career writing about film photography. He has used and reviewed practically every interchangeable lens camera launched in the past 20 years, from entry-level DSLRs to medium format cameras, together with lenses, tripods, gimbals, light meters, camera bags and more. Rod has his own camera gear blog at but also writes about photo-editing applications and techniques at