Sony offers up to £300 bonus if you trade up to the 61 megapixel Sony A7R IVA

Sony A7R IVA
(Image credit: B&H)

Sony have launched some tempting trade-in offers, giving up to £300 extra trade-up on top of the money that your existing camera is worth, this is a great offer for those in the UK for photographers wanting to upgrade and trade-in from their existing gear to the new Sony A7R IVa, which is a content creators dream featuring 61MP stills and 4K 60p video or even 6K via oversampling.

These new offerings are region specific and in the UK you can find how much your kit is worth and eligible for this trade in at:  Wexor ParkCameras.

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Sebastian Oakley
Ecommerce Editor

For nearly two decades Sebastian's work has been published internationally. Originally specializing in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound, and many more for various advertising campaigns, books, and pre/post-event highlights.

He is a Fellow of The Royal Society of Arts, holds a Foundation Degree in Equitation Science, and is a Master of Arts in Publishing.  He is a member of Nikon NPS and has been a Nikon user since the film days using a Nikon F5 and saw the digital transition with Nikon's D series cameras and is still to this day the youngest member to be elected into BEWA, The British Equestrian Writers' Association. 

He is familiar with and shows great interest in street, medium, and large format photography with products by Leica, Phase One, Hasselblad, Alpa, and Sinar. Sebastian has also used many cinema cameras from the likes of Sony, RED, ARRI, and everything in between. He now spends his spare time using his trusted Leica M-E or Leica M2 shooting Street photography or general life as he sees it, usually in Black and White.