Nikon's Winter Instant Savings offers amazing discounts cameras and lenses

Nikon Instant Savings
(Image credit: Nikon)

Nikon’s new Winter Instant Savings promotion offers discounts across some of its most desirable kit, including mirrorless cameras and DSLRs, selected lenses for both systems, as well as its range of bridge cameras. 

There are even some handsome savings to be had on newly launched cameras such as the Nikon Z5, Nikon Z50 and Nikon D780, as well as longer-established models like the Nikon Z7 and Nikon D850. So if you're looking for early Nikon Black Friday deals, this is a great place to start.

• Read more: Black Friday camera deals

The Nikon Winter Instant Savings promotion means that all discounts are applied at the point of purchase, and are on top of any discounts that Nikon-authorised retailers may already be offering (rather than traditional camera cashback schemes that require redemption by the buyer). 

This promotion is available at the Nikon Store and participating retailers, and runs from 02 November until 10 January 2021, giving plenty of opportunity to pop desired kit on your Christmas wish list – or perhaps pick up in the post-festive sales spree. 

Nikon Z-system Instant Savings

You can save £180 off the Nikon Z7 (body-only, plus bundles including the FTZ adaptor and Nikon Z 24-70mm f/4 kit lens), £90 off a Nikon Z50 (again, both body-only and with combinations of the FTZ adaptor and Nikon Z DX 16-50mm and Nikon Z DX 50-250mm kit lenses, as well as the Vlogger Kit), and £90 off a Z5 (body-only or with the FTZ adaptor), jumping to a £135 saving if adding the Z 24-50mm. 

When it comes to Z-system lenses, there’s a £90 saving to be made on the Nikon Z 35mm f/1.8 S, Nikon Z 50mm f/1.8 S and Nikon Z 85mm f/1.8 S, a £135 discount on the Nikon Z 20mm f/1.8 S and Nikon Z 24mm f/1.8 S, or £180 off the asking price of the Nikon Z 14-30mm f/4 S or Nikon Z 24-70mm f/2.8 S. The Nikon Z 24-50mm f/4-6.3 can also be bought standalone with a £45 saving. 

DSLRs & F-mount lenses

The Nikon D780 and Nikon D850 are on offer with a £180 saving, either body only or bundled with a Nikon 24-120mm 4G ED VR kit lens. There’s £45 off the Nikon AF-P 70-300mm f/4.5-5.6E ED VR, £90 to be saved on the AF-S 28-300mm f/3.5-5.6G ED VR, £135 shaved off the price of either the AF-S 85mm f/1.4G, AF-S 14-24mm f/2.8G ED or AF-S 70-200mm f/4G ED VR, while opting for the AF-S 105mm f/1.4E ED, AF-S 24-70mm f/2.8E ED VR or AF-S 70-200mm f/2.8E FL ED VR will see your bank balance £180 better off. 

Bridge cameras

If a bridge camera is more your thing, then you’ll save £45 off the COOLPIX W300, available in a range of colour combinations as well as the traditional black, and £90 off the COOLPIX P950, with its incredible 83x optical zoom. 

There are some fantastic savings to be had here, particularly on Z-system cameras and lenses, so if you’ve been mulling it over, this could be the ideal time to make the move to mirrorless. And don’t forget these savings are on top of any discounts that retailers may already have!

Read more:

Best Nikon cameras
Best Nikon lenses
Nikon Z6 vs Nikon Z7
Best Nikon Z lenses

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Adam Waring

Adam has been the editor of N-Photo: The Nikon Magazine for almost 12 years, and as such is one of Digital Camera World's leading experts when it comes to all things Nikon-related. 

Whether it’s reviews and hands-on tests of the latest Nikon cameras and lenses, sharing his skills using filters, tripods, lighting, L brackets and other photography equipment, or trading tips and techniques on shooting landscapes, wildlife and almost any genre of photography, Adam is always on hand to provide his insights. 

Prior to his tenure on N-Photo, Adam was also a veteran of publications such as PhotoPlus: The Canon Magazine, so his wealth of photographic knowledge isn’t solely limited to the Big N.