Compact cameras are nearly as popular as mirrorless cameras in Japan, as the latest Top 10 ranking shows

The Ricoh GR IV photographed from the top front on a white background — Sony's latest record breaking full-frame mirrorless takes – once again – the top spot in the Top 10 cameras in September at major retailer Map Camera... close behind are two compact cameras that are a favorite among street photographers, creators, and everyday shooters (Image credit: Ricoh)

The latest Top 10 camera chart from Japan shows that compact cameras are nearly as popular as mirrorless models. Map Camera's September ranking features a total of five mirrorless cameras, four point-and-shoots, and one gimbal camera.

The No.1 spot takes a full-frame mirrorless, the Sony A7 V – a camera that is known to top the charts.

Close behind is the Canon PowerShot SX740 HS / Lite. Third comes the Ricoh GR IV – a cult compact that is especially popular among street photographers. The DJI Osmo Pocket 4P is the only gimbal camera in the ranking and comes ninth.

Map Camera's top 10 best-selling cameras (Sep 26)

1. Sony A7 V
2. Canon PowerShot SX740 HS / Lite
3. Ricoh GR IV
4. Fujifilm X-T30 III
5. Fujifilm X100VI
6. Sony a6700
7. Canon PowerShot G7 X Mark III
8. Sony A7C II
9. DJI Osmo Pocket 4P
10. Fujifilm X-M5

Sony A7 V tops the chart – again

Sony A7 V camera held in a person's hands with the screen folded out — Sony A7 V review insight: "The Sony A7 V delivers a big leap in autofocus intelligence, burst speed, video, and workflow flexibility over the prior generation" (Image credit: Gareth Bevan / Digital Camera World)

Since the Sony A7 V launched in December 2025, it has become one of the most bought cameras on the market in Japan. It regularly takes the top spot across different retailers, sometimes month after month.

Map Camera states, "The Sony A7 V is strong! Once again, it has secured the top spot, far ahead of the second-place finisher.

"This is its ninth time at number one since its release in December 2025, excluding May 2026. It seems to have no rivals."

Chart-topping compact cameras

Canon Powershot G7 X Mark III review insight: "Canon’s pocket-sized Powershot is now better for video, better in low light and even better for blogging" (Image credit: Chris George / Digital Camera World)

Map Camera's Top 10 cameras of September include compact cameras that are trusted by photographers and everyday shooters for years. Older models in the chart include the Canon PowerShot G7X Mark III released in August 2019.

Canon's other PowerShot model, the SX740 HS / Lite, is a compact camera that was relaunched in late 2024; it originally entered the market as the SX740 in July 2018. The Lite edition features the same 8-year-old core tech.

The Ricoh GR IV is the newest model and entered the market in September 2025, just months before Sony's newest full-frame and record-breaking A7 V was launched.

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Kim is a photographer, editor and writer with work published internationally. She holds a Master's degree in Photography and Media and was formerly Technique Editor at Digital Photographer, focusing on the art and science of photography. Kim covers everything from breaking industry news and camera gear to the stories shaping photography today. Blending technical expertise with visual insight, she explores photography's time-honored yet ever-evolving role in culture.