I saved £200 on my camera thanks to show-only deals at The Photography Show

The Photography Show deals

So, here's a thing: I saved £200 on a camera I bought at The Photography Show, which returns to the NEC in Birmingham, England, this weekend on 17, 18 and 20 September. I'd heard all the stories about the great show-only deals that took place at the event, but I didn't appreciate just how big the savings could be – especially on brand new cameras and kit.

At the time, the Olympus OM-D E-M5 Mark II had just been released, and I knew I was going to buy one – but I wasn't expecting to make my purchase at the show. I thought I'd have browse, eye the offers, but ultimately go home and make my purchase online.

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James Artaius
Editor

James has 22 years experience as a journalist, serving as editor of Digital Camera World for 6 of them. He started working in the photography industry in 2014, product testing and shooting ad campaigns for Olympus, as well as clients like Aston Martin Racing, Elinchrom and L'Oréal. An Olympus / OM System, Canon and Hasselblad shooter, he has a wealth of knowledge on cameras of all makes – and he loves instant cameras, too.