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Fujifilm's EOFY cashback offer will save you up to AU$400 on its best lenses

Fujifilm lens EOFY cashback offer
(Image credit: Fujifilm)

Deciding which camera to buy usually depends on the lens system already in existence to support it. And one of the most extensive systems is Fujifilm's array of XF optics, most of which are of impeccable quality.

So if you've just got yourself a new X-mount camera or are planning to switch systems in the near future, you'll definitely want to stock up on some great glass. And shopping during Australia's EOFY sales is one of the best times to do so, especially when Fujifilm is offering up to AU$400 cashback.

This EOFY offer is for a very limited time (available now until June 30) and on a limited number of XF lenses – six to be precise. Luckily, most of those lenses feature prominently in our best Fujifilm lenses round-up, and include zooms and primes.

XF lenses are Fujifilm's best, offering the finest image quality and performance to match. They also feature sturdy construction, with metal barrels and mounting plates.

But not all XF glass is made equal and that means the EOFY cashback offer also varies, depending on the lens you choose. The maximum AU$400 cashback is on the XF 50-140mm f/2.8 R LM OIS WR telephoto zoom, a pro lens that's perfect for the experts. It usually costs upwards of two grand, but snap it up now, register for the cashback offer and, if you use it for work, you'll bag extra savings in the form of your tax returns.

The other zoom lens available as part of this offer is the XF 10-24mm f/4 R OIS WR, that comes with a AU$350 cashback offer attached.

The rest of the Fujifilm optics available on this EOFY offer are primes – some of the best that you can get for X-mount bodies – and come with AU$200 to AU$350 cashback. These include the XF 56mm f/1.2 R, XF 23mm f/1.4 R, XF 35mm f/1.4 R and XF 27mm f/2.8 R WR.

Sounds tempting? Be sure to purchase the aforementioned lenses from an authorised dealer and save your receipt. Then head to Fujifilm Australia's EOFY cashback offer microsite (opens in new tab) and register your details. Note that this offer is for two weeks only, ending June 30, 2021.

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Sharmishta Sarkar
Managing Editor (APAC)

In addition to looking after they day-to-day functioning of Digital Camera World in Australia, Sharmishta is the Managing Editor (APAC) for TechRadar as well, and helps produce two of Future's photography print magazines Down Under. Her passion for photography started when she was wandering the wilds of India studying monkeys (yes, life took a sharp turn somewhere along the way) and is entirely self-taught. That puts her in the unique position of understanding what a beginner or enthusiast is looking for in a camera or lens, and writes to help those like her on their path to developing their skills or finding the best gear. While she experiments with quite a few genres of photography, her main area of interest is nature photography – wildlife, landscapes and macro. She still prefers an optical viewfinder but is utterly fascinated with what mirrorless technology has been able to achieve. 


With an ear to the ground in the Asia-Pacific territory, she is constantly on top of camera news and breaking developments in the Australian region, in addition to sourcing local deals during big retail events like Amazon Prime Day and Black Friday / Cyber Monday. 


She’s also a skilled stargazer, always eager to share astrophotography tips such as photographing the blood moon without even using a tripod!