Latest about Fujifilm
After the X Half, Fujifilm will “explore the potential of 1-inch sensors." Here’s what I’d like to see from this setup
OPINION Fujifilm has said it’s keen to further “explore the potential of 1-inch sensors,” so here’s what I’d like to see in the next camera with this setup
Fujifilm just dropped a major hint about future lenses. As a Fujifilm photographer, I couldn’t be more excited about the possibility for more pancake lenses
FUJIFILM In an interview, Fujifilm executives have hinted that "there is potential for a future range of pancake lenses.”
Unbeaten since launch, this new full-frame camera has been a top seller for three straight months, taking Japan by storm
NEWS Since its release in December, the Sony A7 V has topped every best-selling ranking at this major Japanese retailer... Could it be 2026's best-selling camera?
The highest resolution compact camera yet: the 102MP medium-format Fujifilm GFX100RF might let you leave your mirrorless at home
OPINION The Fujifilm GFX100RF is a world-first, bringing medium-format photography to a compact camera – and this award-winning model could rival many DSLRs and mirrorless systems
Uh oh, does Fujifilm have another X100VI on its hands? The Instax Mini Evo Cinema is out of stock, and scalpers are nearly doubling the price!
OPINION Don’t pay more than the list price for the Instax Mini Evo Cinema – it’s hard to find, but not impossible
After years wandering Tamil Nadu, this photographer wins US$10,000 top prize with mirrorless and DSLR project
NEWS Captured with a 5-star rated APS-C mirrorless camera and full-frame DSLR, Indian talent wins Saltzman Prize for long-term photo series
WATCH LIVE: Fujifilm unveils 14 concept lenses – and you can vote on which you want to see released!
LIVE Fujifilm designers sharing 14 new lens ideas – and you can vote on which you'd like to see come to market. Watch the stream right here!
Still No.1: best-selling compact camera for months beats newer, pricier rivals again
NEWS Familiar faces dominate Japan's latest sales charts, while a rugged action-ready compact camera makes a return to the top 10
