GoPro Hero 12 Black action camera drops to lowest-ever price ahead of Prime Day

GoPro Hero 12 Black with a Best Price label
(Image credit: GoPro)

Amazon's October Prime Day sale event is just over a week away, but we have just spotted that the online megastore has just dropped the price of the GoPro Hero 12 Black action camera to just £273 – that's the lowest ever we have seen this on sale for in the UK.

Sure, the newer GoPro Hero13 Black has just reached the shops - but that is £120 more expensive at the moment, so this discount on last year's model is a seriously tempting deal.

GoPro Hero 12 Black|was £399.99|now £273
SAVE £127 at Amazon.

GoPro Hero 12 Black|was £399.99|now £273
SAVE £127 at Amazon.
With its 5.3K video recording and 27MP photos, this GoPro is built for content. With a larger square sensor, you can use clips across multiple platforms and ratios to make your videos go longer.

Sebastian Oakley
Ecommerce Editor

For nearly two decades Sebastian's work has been published internationally. Originally specializing in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound, and many more for various advertising campaigns, books, and pre/post-event highlights.

He is a Fellow of The Royal Society of Arts, holds a Foundation Degree in Equitation Science, and is a Master of Arts in Publishing.  He is a member of Nikon NPS and has been a Nikon user since the film days using a Nikon F5 and saw the digital transition with Nikon's D series cameras and is still to this day the youngest member to be elected into BEWA, The British Equestrian Writers' Association. 

He is familiar with and shows great interest in street, medium, and large format photography with products by Leica, Phase One, Hasselblad, Alpa, and Sinar. Sebastian has also used many cinema cameras from the likes of Sony, RED, ARRI, and everything in between. He now spends his spare time using his trusted Leica M-E or Leica M2 shooting Street photography or general life as he sees it, usually in Black and White.

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