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Canon snatches Japanese mirrorless market from Olympus and Sony, thanks to Canon EOS R

Canon snatches Japanese mirrorless market from Olympus and Sony

After being a distant third just a few years ago, Canon has spectacularly routed its rivals and now dominates the mirrorless camera market in Japan, thanks to the Canon EOS R

BCN Award published the market share data for the region, based on point of sale information, with Canon finishing 2018 holding a 31.6% share – ousting the longtime market leader Olympus, at 23.5%, and Sony, at 22.7%.

Olympus has traditionally had a stranglehold on the category, but gave up significant ground to both its rivals. The previous year saw Olympus hold a 27.7% stronghold, with Canon at 21.3% and Sony at 20.2%. 

Based on point of sale data, Canon now rules the Japanese mirrorless market

Based on point of sale data, Canon now rules the Japanese mirrorless market

It's a very different story from 2015, when Canon entered with just a 13.6% slice of the pie, compared to Olympus' 34.5% and Sony's 24.8%.

It should come as no surprise that Canon also continued its usual dominance over the DSLR market. The company holds a 57.4% share, with Nikon at 39.3% and Pentax at 3.1%, maintaining the order that has existed for the past six years. 

Both Canon and Pentax's share was down slightly from the previous year, at 61.1% and 4.2% respectively, while Nikon gained from its previous 34.4%.

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