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Nikon summer 2020 Instant Savings deals slash up to £270 off mirrorless kit

Nikon summer 2020 Instant Savings deals slash up to £270 off mirrorless kit
(Image credit: Nikon)

Nikon has launched its latest summer promotion across the UK and Ireland, offering huge savings across some of its most desirable products. Standout offerings include £270/€300 off a Z 7 (opens in new tab) with kit lens and £180/€200 off the professional-grade Z NIKKOR 24-70mm f/2.8 S (opens in new tab) standard zoom.

The Instant Savings promotion means that all discounts are applied at the point of purchase, and are on top of any discounts that Nikon authorised retailers may already be offering, rather than the traditional – and rather convoluted – cashback schemes that require redemption by the buyer to receive a partial refund on the price paid. The month-long promotion runs from 19 June until 19 July 2020 – a much shorter window than last year's three-month-long deal (opens in new tab).

Most notable is that in a marked shift to previous years, the focus is squarely on the Z mirrorless system, with discounts across all three Z-system cameras, and is clearly aimed at persuading those considering moving from DSLRs to finally make the leap. There are generous savings across the range of S-line lenses too, for those already invested in the system.

This is clear indication of that Nikon sees the future of the market as being mirrorless – but will no doubt disappoint some photographers hoping for the annual savings bonanza on lenses for their Nikon DSLRs.

Jake Cundy, Commercial Director at Nikon UK, commented: “After a successful introduction last year, we’ve brought our Instant Savings promotion back for 2020 - fully exclusive to the Z Series. The outlook for Z Series is looking very positive and will continue to develop and inspire creativity in photography.”

“As well as allowing current Z Series customers to get access to big discounts, our Z Deals promotion will give them the ability to grow their existing collection, as well as allowing those that are either new to photography to step into a fully approachable system or existing DSLR customers to discover mirrorless. The aim is to make Nikon mirrorless attainable and our Instant Savings promotion will allow additional opportunities for this.”

Nikon Z-system Instant Savings

Here is the full list of the products and savings available in the promotion, available to UK and Ireland customers: 

Nikon Z 7
(opens in new tab)Z 7 Body Only £180/€200
Z 7 + 24-70 f/4 Kit £270/€300
Z 7 + FTZ Adapter Kit £180/€200
Z 7 + 24-70 f/4 + FTZ Adapter Kit £270/€300

Nikon Z 6 (opens in new tab)
Z 6 Body Only £90/€100
Z 6 + 24-70 f/4 Kit £180/€200
Z 6 + FTZ Adapter Kit £90/€100
Z 6 + 24-70 f/4 + FTZ Adapter Kit £180/€200
Z 6 Essential Movie Kit RAW £90/€100

Nikon Z 50 (opens in new tab)
Z 50 Body £45/€50
Z 50 + NIKKOR Z DX 16-50 VR £45/€50
Z 50 + NIKKOR Z DX 16-50 VR + 50-250 VR £45/€50
Z 50 + FTZ adapter £45/€50
Z 50 + NIKKOR Z DX 16-50 VR + FTZ £45/€50

Nikon Z prime lenses
Z NIKKOR 20 f/1.8 S (opens in new tab) €150/£135
Z NIKKOR 24 f/1.8 S (opens in new tab) €150/£135
Z NIKKOR 35mm f/1.8 S (opens in new tab) S €100/£90
Z NIKKOR 50mm f/1.8 S (opens in new tab) €100/£90
Z NIKKOR 85mm f/1.8 S (opens in new tab) €100/£90 

Nikon Z zoom lenses
Z NIKKOR 14-30mm f/4 S (opens in new tab) €200/£180
Z NIKKOR 24-70mm f/4 S (opens in new tab) €100/£90
Z NIKKOR 24-70mm f/2.8 S (opens in new tab) €200/£180

  • Not in the UK or Ireland? Check below for the best Nikon deals we've found in your region.

Read more
Nikon mirrorless cameras and lenses (opens in new tab)
Nikon Z6 vs Nikon Z7 (opens in new tab)
The best Nikon Z lenses in 2020 (opens in new tab)
Nikon Z lens roadmap (opens in new tab)

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Adam Waring
Adam Waring

Adam has been the editor of N-Photo: The Nikon Magazine (opens in new tab) for almost 12 years, and as such is one of Digital Camera World's leading experts when it comes to all things Nikon-related. 


Whether it’s reviews and hands-on tests of the latest Nikon cameras and lenses, sharing his skills using filters, tripods, lighting, L brackets and other photography equipment, or trading tips and techniques on shooting landscapes, wildlife and almost any genre of photography, Adam is always on hand to provide his insights. 


Prior to his tenure on N-Photo, Adam was also a veteran of publications such as PhotoPlus: The Canon Magazine (opens in new tab), so his wealth of photographic knowledge isn’t solely limited to the Big N.