Best Sony Black Friday deals in 2021

Sony A7R IV body (V2) - £$2,99 (was $3,498.0)
Save $500 on Sony's highest resolution full frame camera ever. With its 61MP sensor, the A7R IV captures huge amounts of detail, but it's also a speed demon with 10fps continuous shooting, and can shoot 4K video too.
US DEAL

Sony A7 III with 28-70mm lens -  $1,998 (was $2,198)
Save $200 on the celebrated Sony A7 III, the powerful yet affordable full frame camera that's won fans amongst filmmakers and photographers alike. With its 24MP sensor, the A7 III can shoot 4K video and 10fps bursts, and the 28-70mm kit lens is a practical and affordable companion.
US DEAL

Sony A7R IV - $2,889 (was $3,334)
SAVE $445 With a 61MP back-illuminated CMOS sensor that's capable of shooting up to 10 frames per second, as well as 4K HDR video with 15-stops of dynamic range, this is a crazy price for Sony's powerhouse.
US DEAL

Save $100 on the Sony ZV-1 - $648 (was $748)
SAVE $100 That's a great deal on what we reckon is one of the best compact vlogging cameras you can get – and the ZV-1 is also perfect for travel. Not only that, this deal includes a shoulder bag and a 32GB memory card – amazing!
US DEAL

Sony A7R III – $1,998 (was $2,798)
Save $800 The A7R III is a few years old now, but it's still a hugely powerful high-res camera with a 42.4MP sensor, 4K video and 10fps burst shooting.
US DEAL

Sony FE 35mm f/1.8 - $648 (was $748)
SAVE $100  Fast and compact, this 35mm F1.8 provides a wide-angle solution for your full-frame E-mount camera. Boasting a maximum aperture of f/1.8 it is a great option for working in low-light conditions.
US DEAL

Sony FE 24mm f/1.4 GM - $1,298 (was $1,398)
SAVE $100 This favoured focal length is an externally versatile lens that's best suited to street, landscape, nature and cityscape photography. Equipped with a maximum aperture of F1.4, this lens can handle low-light conditions and increases control over depth of field.
US DEAL

Sony FE 85mm F1.8 - $548 (was $599)
SAVE $51 Capture beautiful portraits with this compact and lightweight full-frame E mount prime. With its fast F1.8 aperture this lens delivers outstanding sharpness and excellent bokeh, even in low light conditions.
US DEAL  

Sony FE 16-35mm f/2.8 GM - $1,998 (was $2,198)
SAVE $200 This fast wide-angle zoom is part of Sony's esteemed G Master series. With its constant F2.8 aperture it produces great results in low-light conditions.
US DEAL

Sony FE 24-105mm f/4 G OSS - $1,098 (was $1,398)
SAVE $300 Designed for versatility, this wide-angle to short telephoto zoom incorporates Sony's Optical SteadyShot image stabilization and is the perfect match for aspiring documentary filmmakers or sports photographers.
US DEAL

Rokinon 24, 35, 50, 85mm T1.5 Cine DS Lens Bundle - $1,596 (was $2,246)
SAVE $650 Upgrade, utilize and improve your videography with full cine lenses with this amazing Rokinon lens bundle from B&H.
US DEAL

Laowa 15mm f/2 FE Zero-D - $749.00 (was $849)
SAVE $100 (12%) The Laowa 15mm f/2 FE Zero-D is currently the widest f/2 rectilinear lens on the market and is available in various mounts from Canon RF, Leica L, Nikon Z and Sony E Mount.
US DEAL

Sony FE 70-200mm f/2.8 GM OSS - $2,298 (was $2,609.18)

SAVE $311.18 The 70-200mm f/2.8 is the go-to telephoto zoom for the professional photographer. This Gold Master Sony model is a perfect companion for those using the A7 family of full-frame mirrorless cameras.
US DEAL

Sony FE 24-70mm f/2.8 GM – $1,798 (was $2,198)
SAVE $400 This "trinity lens" is the standard zoom that every photographer lusts after. Ideal for everything from landscapes to portraiture, it's an essential for every bag.
US DEAL

Sony FE 90mm f/2.8 Macro G OSS – $998 (was $1,098)
SAVE $100 One of the most versatile optics around, this 90mm f/2.8 lens is tailor-made for both kinds of close-ups: perfect portraiture and magnificent macro!
US DEAL

Sony Bravia XR A80J 55" TV – $1,399.99 (was $1,799.99)
SAVE $400 This smart Sony 4K OLED 55-incher boasts deep contrast and rich colors, with Google Assistant for voice control and Apple Airplay 2 compatibility for streaming.
US DEAL

Sony Bravia XR A80J 65" TV – $1,799.99 (was $2,299.99)
Save $500 Want to go bigger? The 65-inch version of the  Bravia XR A80J has all the same tricks as its smaller sibling, but with another 10 inches of screen size.
US DEAL

Sony WH-1000XM4 - $248 (was $348 now)
SAVE $100 Wireless over the ear noise-cancelling headphones, with great sound quality and decent battery life.
US DEAL