GoPro Hero10 drops to lowest-ever price in this Prime Day action cam deal

GoPro HERO10 Black Bundle
(Image credit: Future)

The GoPro Hero10 Black is a great camera, but this deal is more than a little saving on a little camera – it is a massive saving on what amounts to a portable action movie studio!

Launched in late 2021, the Hero10 was a big step for the legendary action camera, with a new GP2 processing engine to provide better performance when navigating menus and – crucially – the HyperSmooth 4 image stabilization processing. GoPro's system-on-a-chip is custom silicon, and it can support up to 5.3K video at 60fps or 8x slow-mo at 2.7K.

GoPro HERO10 Black Bundle |

GoPro HERO10 Black Bundle |
was £390 | now £249.99

Save £140 The flagship 2021 GoPro action camera gets a big saving in this Prime Day deal. You don't just get the 5.3K mini video camera, you also get a spare battery, a case, a magnetic swivel clip, and the GoPro Shorty selfie stick.

Build-wise, the camera can take a pounding, that's what it's known for, but it's also great for bloggers thanks to the dual screens – a small forward-facing monitor helps you line up selfies (or re-assure your subject!).

This isn't just a minor discount because the HERO11 Black is now on sale. The newer version has a new 8:7 sensor, but unless you want to dive into multiple-format video-editing, the £399 HERO11 Black (with no accessories) looks quite pricey.

This, however, is a bundle that includes a case built for some rough-and-tumble, a tripod-grip, clip mount for action from the side of vehicles, and two batteries. 

Compared to the miserable £50 discount GoPro is offering on the camera alone, which brings the asking price to the same £249.99 (one battery, no other accessories), this does seem more than tempting.

If you want to deep-dive your research a little more, check our list of best action cameras, or read the original GoPro HERO10 Black review, or a HERO10 v HERO11 review (spoiler: it agrees with me, and that is why there is only £50 difference!)

Adam Juniper
Managing Editor

With over 20 years of expertise as a tech journalist, Adam brings a wealth of knowledge across a vast number of product categories, including timelapse cameras, home security cameras, NVR cameras, photography books, webcams, 3D printers and 3D scanners, borescopes, radar detectors… and, above all, drones. 

Adam is our resident expert on all aspects of camera drones and drone photography, from buying guides on the best choices for aerial photographers of all ability levels to the latest rules and regulations on piloting drones. 

He is the author of a number of books including The Complete Guide to Drones, The Smart Smart Home Handbook, 101 Tips for DSLR Video and The Drone Pilot's Handbook