This is the dumbest Prime Day product I've seen this year

Takerers Photo Studio Light Box
(Image credit: Amazon • Takerers)

Like many photographers, I've been trawling through Amazon trying to track down the best Prime Day camera deals. Maybe I'll spot a discount on a lens I've been coveting, or a good deal on a terminally overpriced CFexpress card. (Actually, I found an amazing deal on a camera I've always wanted.)

Instead, what I've found is the dumbest photography product I've ever seen during Prime Day: a dog light box. I mean, just look at it

I have so many questions. 

1) A product shot of a dog? Who the hell wants a photo of their dog like this? Is it aimed at people whose ecommerce business is selling puppies? 

2) Okay, let's say for a second that somebody does want a sterile photo of a dog in a soulless white void. Maybe for some sort of doggy outfit business. But what the heck is this multi-angle shooting all about? Why does anyone need a top-down photo of a dog? I don't think I've ever even seen a photo taken from that angle, such is its uselessness. 

(Image credit: Amazon • Takerers)

3) Am I the only one who can't see most dogs sitting put in this thing? Maybe long enough to produce a puddle or a pile, but probably not to take a picture.

4) Why advertise the five colored backgrounds as "not reflective" when there is clearly a reflection on them in the illustrative image? 

(Image credit: Amazon • Takerers)

Obviously this light box is, in all actuality, supposed to be used for photographing inanimate objects rather than dogs. I get it. But the idea to market it with a dog inside as if to suggest that it's some sort of pet photography starter kit is just really bizarre. Although I guess it worked, because here we are. What can I say – I'm a sucker for a Shiba Inu. 

If you disagree, and think that this is actually the best thing you've seen on Prime Day, you can buy a Takerers 32x32 Photo Studio Light Box with 3x LED panels for $94.99 (down from $119.99). Or you can make your own for virtually nothing, using stuff around your home, like I did in this (very old!) video:

You might be interested in the best light tents for photography, though we still wouldn't use them to take pictures of your dog. For that, you could take a different tack with the best pet cameras.

James Artaius

The editor of Digital Camera World, James has 21 years experience as a journalist and started working in the photographic industry in 2014 (as an assistant to Damian McGillicuddy, who succeeded David Bailey as Principal Photographer for Olympus). In this time he shot for clients like Aston Martin Racing, Elinchrom and L'Oréal, in addition to shooting campaigns and product testing for Olympus, and providing training for professionals. This has led him to being a go-to expert for camera and lens reviews, photo and lighting tutorials, as well as industry news, rumors and analysis for publications like Digital Camera MagazinePhotoPlus: The Canon MagazineN-Photo: The Nikon MagazineDigital Photographer and Professional Imagemaker, as well as hosting workshops and talks at The Photography Show. He also serves as a judge for the Red Bull Illume Photo Contest. An Olympus and Canon shooter, he has a wealth of knowledge on cameras of all makes – and a fondness for vintage lenses and instant cameras.