Hello Kitty brings film cameras (and a walkman) back from the dead

Hello Kitty Strawberry Kawaii film cameras and cassette player
(Image credit: Retrospekt)

If you love nostalgic technology, milkshake-pink palettes and impossibly cute Japanese mascot characters, today is your lucky day: a range of retro Eighties tech, including a pair of film cameras, has been brought back to life by Hello Kitty. 

Well, technically by Retrospekt – the Milwaukee-based upcycling firm that refurbishes retro products like instant cameras and film cameras with a fresh gloss of nostalgia. You might remember it as the company behind the similarly milkshake-aesthetic Polaroid Barbie 600, the crocodile-styled Lacoste x Polaroid 600,  the 24K gold 50th Anniversary Polaroid SX-70 or retina-scorchingly blue Polaroid 600 Pepsi.

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James Artaius

The editor of Digital Camera World, James has 21 years experience as a journalist and started working in the photographic industry in 2014 (as an assistant to Damian McGillicuddy, who succeeded David Bailey as Principal Photographer for Olympus). In this time he shot for clients like Aston Martin Racing, Elinchrom and L'Oréal, in addition to shooting campaigns and product testing for Olympus, and providing training for professionals. This has led him to being a go-to expert for camera and lens reviews, photo and lighting tutorials, as well as industry news, rumors and analysis for publications like Digital Camera MagazinePhotoPlus: The Canon MagazineN-Photo: The Nikon MagazineDigital Photographer and Professional Imagemaker, as well as hosting workshops and talks at The Photography Show. He also serves as a judge for the Red Bull Illume Photo Contest. An Olympus and Canon shooter, he has a wealth of knowledge on cameras of all makes – and a fondness for vintage lenses and instant cameras.