Fujifilm
Latest about Fujifilm

Fujifilm isn’t done yet! As the X Half and X-E5 boost numbers, the brand says more new cameras are coming
By Hillary K. Grigonis published
FUJIFILM As several Fujifilm cameras hit bestseller lists, the company says it will continue to expand its line of cameras

I just held the Fujifilm X-T30 III for the first time, and I can’t get over how light this mirrorless kit is – it's even lighter than the X100VI
By Hillary K. Grigonis published
OPINION The Fujifilm X-T30 III may be a minor update to a budget camera, but with the new kit lens, it's incredibly lightweight

I photographed the fall colors with a compact camera. This is the feature that I missed the most
By Hillary K. Grigonis published
OPINION I took a photo hike with the tiny yet high-end Fujifilm GFX100RF. This is what I captured

Sony’s 4-year-old 'entry level' full frame mirrorless still tops Amazon's best-seller list – only one 2025 camera makes the charts
By Kim Bunermann published
NEWS Amazon's best-selling mirrorless cameras are mostly 'older' models, with beginner-friendly options leading the way

This lightweight, retro mirrorless camera has only been around for a few days, but it’s already a best-seller at this retailer
By Hillary K. Grigonis published
TRENDS The list of trending cameras for October includes the brand new Fujifilm X-T30 III, a luxury medium format mirrorless, and more

The 10 best mirrorless cameras of 2025 (so far) – 24.5MP "beginner camera" tops 100MP medium format excellence
By Kim Bunermann published
BEST OF 2025 Discover B&H's top mirrorless cameras of 2025, where flagship features and compact designs shine

Fujifilm’s retro X-T series is now a threesome – but is the launch of the Fujifilm X-T30 III a welcome budget camera, or just plain confusing?
By Hillary K. Grigonis published
OPINION The Fujifilm lineup is getting confusing with the new X-T30 III, but the retro, compact design has a clear audience

Fujifilm’s new 13-33mm zoom lens is so tiny that it makes the X-T30 III kit lighter than the X100VI
By Hillary K. Grigonis published
NEWS The Fujifilm XC 13-33mm f/3.5-6.3 OIS is Fujifilm's smallest and lightest lens yet and comes in at $399 / £329 / AU$649
The best camera deals, reviews, product advice, and unmissable photography news, direct to your inbox!


