Fujifilm
Latest about Fujifilm

These two compact cameras are quite different – yet both have been Japan's most popular budget models for months
By Kim Bunermann published
NEWS The Kodak Pixpro FZ55 and C1 continue to top Japan's best-seller lists – but their popularity comes down to very different strengths

A Fujifilm X-T5 camera is chilling out in hand-made housing on top of the Swiss Alps, beaming mountain conditions to visitors
By Hillary K. Grigonis published
FUJIFILM Roundcam is using the Fujifilm X-T5 in their custom housings built for live-streaming 360 panoramas of iconic locations

The trendiest compact camera that you can actually buy is this point-and-shoot, according to one retailer in Japan
By Hillary K. Grigonis published
TRENDS According to Japanese retailer Yodobashi, the Sony ZV-1 II is one of the most popular compact cameras that's still easy to find in stock

The Fujifilm XC 13-33mm f/3.5-6.3 OIS just got a key firmware fix to fix blur
By Hillary K. Grigonis published
FUJIFILM Fujifilm has launched updated firmware for the compact XC 13-33mm zoom lens to correct an image stabilization bug

The film simulation rabbit hole: Why digital photographers are obsessing over analog looks
By Sean McCormack published
opinion The digital nostalgia paradox. Is the film look a creative choice or just comfort food for your photo post-processing?

Confirmed! The price drop on the Fujifilm X Half isn't a temporary sale price as the retro compact camera comes in at a new, lower list price
By Hillary K. Grigonis last updated
FUJIFILM Compact camera trends are driving up prices, but Fujifilm has now confirmed that the price drop on the X Half is a new lower list price

Fujifilm's amazing medium-format compact camera gets new firmware – but don't get too excited
By Kim Bunermann published
FIRMWARE Third firmware update for the 102MP Fujifilm GFX100RF – here's what's new for the highest resolution compact camera available yet

Filmmakers get some love from Fujifilm with the latest GFX100 II firmware update, but what about still photographers?
By Alan Palazon published
News Firmware version 2.50 enables the GFX100 II to display aperture in t-stops and also brings new zoom controls for the GF 32-90mm power zoom lens

I’m a Nikon fanboy, but this tiny Fujifilm is the beginner camera I’d recommend for content creators in 2026
By Mike Harris published
Opinion The Fujifilm X-M5 is a tiny mirrorless camera that punches well above its weight for photography and videography. If size and budget are a concern, there’s no better camera on the market right now for photo and video
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