Latest about Fujifilm
This award-winning medium-format compact camera may just be proof that one lens is all you need
News The Fujifilm GFX100RF recently won a technical award in Japan, and I think it's a good example of how minimalist setups can be the secret to great photography
Just released, and already the #1 compact camera in Japan – a travel-zoom featuring Leica optics
NEWS The new point-and-shoot camera features a 24-360mm / 15x zoom lens, while half of the top 10 compact cameras are on backorder
A viral compact camera has pushed the Sony A7 V out of the top sales spot in Japan, as 4 of the top 5 cameras come from a single brand
TRENDS The latest sales numbers from Japan put the X100VI back at #1, pushing out the longstanding Sony A7 V
This retro compact camera is Japan's new No.1 – dethroning Sony's full-frame mirrorless after 5 months at the top of the charts
NEWS Over two years after its launch, this Fujifilm is the most popular camera in Japan right now – again
Viral artist Matt B Customs will personalize Instax cameras free for two days in London – but only if you love Minions
NEWS Minions are taking over a Fujifilm store – and fans can even customize an Instax camera for free
Fujifilm’s new compact instant camera has a weird trick for selfies without that awkward outstretched arm – and it's hiding in the strangest place
INSTAX The Instax Mini 13 is finally getting ready to ship – and its most unusual feature is hiding right in the camera strap
Surprise No.1 shift as "finest stills camera ever made" overtakes Sony A7 V in Japan's best-selling sales chart
NEWS After 84 years of Hasselblad, its 100MP flagship is setting new standards – now reclaiming the top position after previously missing the rankings
A viewfinder-free creator camera overtakes traditional photography models in Japan
UPDATED For months, a leading beginner camera dominated Japan's sales charts – but a viewfinder-free creator camera has now taken the top spot
