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Ilford to release retro color film disposable camera

Ilford Ilfocolor Rapid Retro Edition Single Use Camera
(Image credit: ILFORD PHOTO)

Ilford Photo is set to release the ILFORD Ilfocolor Rapid Retro Edition Single Use Camera.  This retro chic disposable camera comes pre-loaded with 27 exposures of ISO 400 color film and houses a built-in auto-recharging flash (with a recycling time of 15 seconds) and a fixed-focus wide-angle lens. 

A disposable camera might be the place to start if you’ve been tempted to jump on the retro bandwagon, but have been hesitant to take the plunge and invest in one of the best film cameras available. Even when the Ilfocolor Rapid Retro Edition Single Use Camera is spent, its zingy retro design – also reflected in the packaging – looks like it will provide a colorful nod to the past in any camera collection.

Australian photography website Inside Imaging broke the news and reported a US RRP of $14.95 and an anticipated release date of May 2021. It also detailed the camera’s 31mm f/11 lens, 1/125 sec shutter speed and included battery, so you have everything you need to start shooting straight from the box.

If it’s a healthy dose of nostalgia you’re after, you’re likely already familiar with the Ilfocolor name. But if black and white photography is more your thing, it’s worth checking out the Ilford Single Use Camera XP2 C41. This diddy disposable camera is available now and packs ILFORD’s XP2 SUPER film, which can be processed with the standard C41 chemicals used by high-street photo labs.

If you’re not into disposable cameras and are looking for an affordable reusable film camera, ILFORD released the SPRITE 35-II Reusable Film Camera earlier this year. It retails at $34.95 and its suitably retro design is available in black, and black and silver.

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Mike Harris

Mike is technique editor for N-Photo: The Nikon Magazine, and spends most of his time shooting skills articles and begging for more external storage. He's worked for a variety of publications over the years and was formerly the production editor for Wex Photo Video’s content marketing team. An avid motorsport photographer, you’re likely to find him (and his trusty Nikon D800) at racing events across the country.