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Hasselblad drops three of the most beautiful lenses you've ever seen

Hasselblad X2D with Hasselblad XCD 2,5/55V
(Image credit: James Artaius)

Hasselblad has just released three gorgeous new prime lenses for its X System: the Hasselblad XCD 2,5/38V, Hasselblad XCD 2,5/55V and Hasselblad XCD 2,5/90V. For those of you who don't speak Hasselblad, that's a 38mm f/2.5, 55mm f/2.5 and 90mm f/2.5. 

And for those who don't speak medium format, those equate to 30mm, 43mm and 71mm equivalents in full frame terms (with the f/2.5 apertures roughly equating to a f/1.98 on a full frame camera, but the depth of field is rendered even shallower thanks to the medium format sensor).

The three lenses have launched alongside the new Hasselblad X2D (review) (opens in new tab), the manufacturer's new 100MP medium format powerhouse. A camera with that kind of crazy resolution needs lenses that resolve with immaculate detail – and there are very few brands in the business whose glass is as good as these XCD optics.

They sport a revised design from the existing X System lenses, with etched metal rings replacing the rubber grips of old. They also now sport focus scales, which not only give the new aesthetics a more pleasingly retro feel (with the orange pops of color complementing the shutter on the X cameras) but make them more useful for manual focusing. 

(Image credit: Hasselblad)

Speaking of focus, the lenses also feature a manual focus clutch – simply click the focus ring forwards to engage manual mode, and pull it back to re-engage auto. All three lenses feature a new, faster AF module that works in tandem with the faster focus on the phase detect-driven X2D, giving you the fastest autofocus speeds on the new camera.

Also new to these lenses is the introduction of a control ring, located at the base of the lens (closest to the body). This can be customized to adjust ISO, aperture, shutter speed or exposure compensation – though with the retro styling of the lenses, we've been using it as an old school aperture ring. It should be noted that while the control ring works on the X2D natively, and the X1D II (opens in new tab) and 907X (opens in new tab) via firmware, the original Hasselblad X1D (opens in new tab) cannot make use of it (though the lens is otherwise fully compatible).

As always, the optics feature leaf shutters that can sync with flash at all speeds, and the shutter mechanisms are now much quieter and softer-sounding. 

The three lenses are available to pre-order now, priced at $3,699 / £3,559 for the Hasselblad XCD 2,5/38V, $3,699 / £3,559 for the Hasselblad XCD 2,5/55V, and $4,299 / £4,059 for the Hasselblad XCD 2,5/90V.

Read more: 

Best Hasselblad lenses
(opens in new tab)Best Hasselblad cameras
(opens in new tab)Best medium format cameras (opens in new tab)

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The editor of Digital Camera World, James has 21 years experience as a magazine and web journalist and started working in the photographic industry in 2014 (as an assistant to Damian McGillicuddy, who succeeded David Bailey as Principal Photographer for Olympus). In this time he shot for clients as diverse as Aston Martin Racing, Elinchrom and L'Oréal, in addition to shooting campaigns and product testing for Olympus, and providing training for professionals. This has led him to being a go-to expert for camera and lens reviews, photographic and lighting tutorials, as well as industry analysis, news and rumors for publications such as Digital Camera Magazine (opens in new tab)PhotoPlus: The Canon Magazine (opens in new tab)N-Photo: The Nikon Magazine (opens in new tab)Digital Photographer (opens in new tab) and Professional Imagemaker, as well as hosting workshops and demonstrations at The Photography Show (opens in new tab). An Olympus and Canon shooter, he has a wealth of knowledge on cameras of all makes – and a fondness for vintage lenses and instant cameras.