Guess what? Vlogging cameras have replaced entry-level cameras

Sony ZV-1
(Image credit: Sony)

It happened so quietly that most people barely even noticed it, but it is absolutely undeniable: vlogging cameras are the new entry-level cameras – and with them, the industry is welcoming a completely new kind of entry-level camera user. 

It's a phenomenon that's been going on for some time now. I've previously written, for example, that Sony is releasing so many new vlogging cameras that I can't tell which one is which. And at the same time, in Japan, Sony has been overhauling its stores to focus on videography

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James Artaius

The editor of Digital Camera World, James has 21 years experience as a journalist and started working in the photographic industry in 2014 (as an assistant to Damian McGillicuddy, who succeeded David Bailey as Principal Photographer for Olympus). In this time he shot for clients like Aston Martin Racing, Elinchrom and L'Oréal, in addition to shooting campaigns and product testing for Olympus, and providing training for professionals. This has led him to being a go-to expert for camera and lens reviews, photo and lighting tutorials, as well as industry news, rumors and analysis for publications like Digital Camera MagazinePhotoPlus: The Canon MagazineN-Photo: The Nikon MagazineDigital Photographer and Professional Imagemaker, as well as hosting workshops and talks at The Photography Show. He also serves as a judge for the Red Bull Illume Photo Contest. An Olympus and Canon shooter, he has a wealth of knowledge on cameras of all makes – and a fondness for vintage lenses and instant cameras.