Black Friday 2025 camera deals in Australia end soon: these are the best savings on Canon, Nikon, Fujifilm, DJI, GoPro and more
From bodies to kits, I've got the best Black Friday camera deals right here, with up to 37% off a wide range
As they say, time and tide wait for no one and the Black Friday shopping season is on its last legs now. Nearly every retailer will end their sales on Cyber Monday, which is today, December 1.
As I expected, I'm not seeing a lot of changes in prices between the 'early' deals and what's on offer right now during the Black Friday weekend. Stocks, however, are another issue. So if you have your heart set on something, just go for it if the price fits your budget.
While I've done my best to find the lowest prices on each of them, I've also listed offers that don't seem like a huge discount, but trust me when I say that they're still worth considering even with a small saving.
And don't forget to take advantage of any cashback offer the camera manufacturers are offering right now. Nearly all of them do their summer cashbacks around this time, so you could end up pocketing more than you pay right now.
December 1: Black Friday sales end tonight (December 1) at midnight. All prices and availability have checked and updated for the final day of sale.
Top Australian retailers
- Amazon: save on all kinds of photography gear
- Camera House: save on cameras, lenses, tripods, bags and more
- CameraPro: great bargains on cameras and lenses
- CR Kennedy: shop Ricoh, Pentax, Leica and more
- Diamonds Camera: save on all brands, including Leica
- eBay Australia: shop various resellers for cameras and accessories
- JB Hi-Fi: save on select popular camera and drone models
- Kogan: save on new and refurbished cameras
- Ryda Dot Com: cameras, lenses, even wearables on sale
- Sony: price matching on Alpha cameras and lenses
- Ted's Cameras: several deep discounts in store and online
Best Black Friday 2025 camera deals
Canon deals
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This nifty little camera can be scooped up from Amazon Germany for just over AU$476, but if you want the AU version, it's only received a 24% discount, which could be tempting to some budding content creators. Keep in mind that you can save an additional AU$50 if you redeem Canon's current cashback offer. No bigger than a can of Coke (or Pepsi), this small camera shoots 4K video and has its own kickstand too.
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The R100 is Canon's most affordable RF-mount camera and it's now cheaper than what we saw in October on Amazon. It's a very basic entry-level camera, which misses out on an articulating rear screen, but it has everything else a new photographer would need. 4K/24p video (cropped), good autofocus performance and an excellent 24.1MP sensor will help you hone your skills. Already so affordable, there's more to be saved in Canon's Summer Cashback offer.
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This entry-level Canon is quite impressive – it pairs a 24.2MP sensor with the powerful Digic X processor and uses Canon's trusty Dual Pixel CMOS AF II technology for fast and reliable autofocus. 4K/30p uncropped video is on board, and burst speed tops out at 15fps. The flip-out touchscreen and compact RF-S lens make it ideal for vlogging and hybrid shooting. Note: there's a AU$50 cashback you can redeem from Canon, which brings the price down to just AU$939
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It was AU$1,049 during October's Prime Day sale, but there's currently AU$100 to had in Canon's 2025 Summer Cashback offer. And that makes this 22.3MP camera a lot more appealing. Boasting a larger 1.4-inch sensor that packs Canon's trusty Dual Pixel CMOS II autofocus with face and eye detection for humans, cats and dogs, it also has an integrated fan and plenty of grunt under the hood.
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In March this year, Canon released a camera no one was expecting, but the R50 V is the video edition of the affordable EOS R50 entry-level camera. And in our R50 vs R50 V showdown, it came up trumps as the better camera! Go figure! So if you're after an affordable video shooter, here's a small discount to consider. Also take advantage of the Canon cashback offer and claim back AU$100.
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For less than AU$100 more compared to the October discount on Amazon, this is currently the best price on the EOS R6 II body. This 24.2MP full-frame camera is Canon mid-range body, straddling the ground between the EOS R8 and the EOS R5 Mark II, giving you enthusiast-level prowess without a huge price tag, which is made even better with AU$150 cashback redeemable directly from Canon.
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I love this 45MP full-framer – if I hadn't swapped to the Nikon Z8 just months before this was released, I'd have spent my hard-earned cash on this fabulous shooter. Fantastic performance all round, as well great handling and image quality (I love Canon's colour science), this is a good investment in a pro-level camera. Just don't forget to redeem AU$250 from Canon as cashback to save a total of AU$1,200.
You'll need to check if CameraPro has stock of this body; if not, Ted's Cameras has it for AU$5,579.95 with the same cashback offer from Canon.
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Designed specifically for video, the EOS R5C is a fantastic high-res hybrid camera that was priced at over AU$5,600 when it first launched. It gets some of Canon's EOS Cinema features, allowing for 8K/60p capture with internal RAW recording possible. There's a built-in cooling fan to handle heat buildup and it handles really well. It misses out on IBIS though, but cameras like this are best used on a rig anyway. Be sure to redeem Canon's AU$250 summer cashback offer for the maximum savings and pay just AU$3,799.96 total.
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There's plenty of features that you get on this entry-level camera that will help you hone your skills, meaning you get a lot of bang for your buck with the 24.2MP EOS R8. Up to 40fps burst speed, fantastic autofocus and a lightweight body too. Plus you get a lens to get started. Note: this offer is from a third-party reseller on Amazon and won't qualify for Canon's cashback offer. And no other retailer currently comes close to this price, even with the cashback.
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The EOS R7 is a lot of camera, and with a street price for this kit of AU$2,599, this deal is better than the 11% discount would suggest. Plus there's AU$150 redeemable via Canon's cashback offer, bring it close to the best price I've seen on this kit previously. High speed RAW capture, the same autofocus prowess of the more expensive R-series cameras, dual SD cards, 4K video and 32.3MP on tap are just some of the features you'll get here.
Nikon deals
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This entry-level camera is fantastic for a beginner. It sports a 20.3MP APS-C format sensor with decent autofocus performance and the ability to shoot 11fps continuously and it comes with a kit lens. In fact, this kit retails for around AU$1,599 at some camera stores, so this is actually a better discount and beats the Prime Big Deal Days price by a huge margin. You will miss out on a viewfinder there though.
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The Nikon ZR is the camera that came into being after the brand bought RED. It takes everything good about the Z6 III, but adds some cinema-centric specs to make one heck of a compact video camera. A maximum 6K/60p resolution and frame rate may not seem groundbreaking, but it adds Red's R3D RAW capture format that has its advantages. You can read more about in our Nikon ZR review.
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Down to almost a record low price from a third-party reseller on Amazon, this is a fabulous deal on an excellent high-resolution full-frame camera. No mechanical shutter, up to 120fps burst capabilities, amazing results, and up to 8.3K 60p N-RAW video recording from this 45.2MP full-framer. It's a stunner and the camera I currently use.
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This 24.5MP full-framer is a stunning shooter, with a 273-point AF system, good speed and precision, plus 4K/60p 10-bit recording. There's also up to 8 stops of image stabilisation with stabilised lenses. This is one kit that's worth checking out for Black Friday, particularly with the additional AU$150 bonus EFTPOS gift card from Nikon via redemption.
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This retro-chic snapper is quite the workhorse, perfect for the hobbyist or enthusiast looking for a compact travel companion. It made headlines when it launched a few years ago and still remains quite popular. If you want to get started in photography, this APS-C camera isn't a bad place to begin. Be sure to redeem a AU$50 EFTPOS card from Nikon to maximise your savings.
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The Nikon Z6 III is a versatile full-frame mirrorless camera that delivers superb image quality, lightning-fast autofocus, and impressive 6K video recording – making it ideal for both photographers and hybrid creators. And this is one of the best prices I've seen since its release.
Sony deals
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There's aren't many discounts to be had on Sony's action-centric full-frame camera, and the best price is currently on eBay. You will need to pay for shipping, though, but that's still the best price to be had right now. This 24.2MP speedster is great for sports and wildlife photographers, with a 20fps max burst speed.
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With the Mark III body now aging, it's no surprise that its list price has dropped to just above the two-grand mark. But despite its age, it's still a great workhorse. And while the actual discount at Ted's isn't great, a bonus AU$100 gift card from the retailer could go towards a lens for this camera.
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This isn't as good as discount as it seems as the street price of the A7R V body is about AU$4,999 (and Sony has it listed for AU$4,599). But this slightly lower price tag at CameraPro is the best offer yet. This 61MP full-framer gets Sony's AI-based AF system and 8K video capabilities (albeit at 24fps) on board. There's even up to 8 stops of image stabilisation. If you're a landscape photographer, this is the kind of camera you really want.
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A far more expensive camera than the first-generation model, the Mark II is worth the price bump, and this kit offer from Ted's is cheaper than buying the discounted body alone. This rangefinder-style full-frame camera has a 33MP BSI sensor that's been used in the A7 IV and can handled stills and 4K/30p video with aplomb. It's got a max burst rate of 10fps, so you can shoot some action and wildlife, plus it's ideally sized as a travel companion.
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This Sony vlogging camera is a fantastic kit for content creators looking for a compact package. This 26MP camera can shoot 4K/30p video and has an impressive 759-point autofocus system too. What's not impressive is the discount, though, as it's higher than the AU$1,449 price I've seen previously for this kit.
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From YouTube and TikTok videos to basically any live streaming needs you might have, the Sony ZV-E1 is the perfect camera to shoot your vlogs. It's next level with stunning 4K video up to 120fps. Admittedly it's expensive for a vlogging camera but it is a full-frame model and, honestly, it's a damn good one.
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The A6700 takes the brilliant autofocus performance of Sony's full-framers and puts it into a compact, travel-friendly body. It's a very capable 26MP hybrid, although its IBIS isn't great for video capture and there's a heavy crop if you opt for 4K 120p slo-mos. If that doesn't bother you, this is a good mid-range enthusiast-level camera. Sony has now discounted this model to AU$1,899. To get this price, use coupon code HOLIDAYSAVE at checkout for a further AU$80 discount, and then sign up for a My Sony account for a stackable 'welcome' discount code that grants you another AU$50 off.
Fujifilm deals
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Also called the Fujifilm X Half, this film camera-inspired digital version is doing to photography what vinyl did to music. Not only did it become a bestseller soon after it launched this year, it won awards too. If you've been keen on film photography but don't have the cashflow to keep buying film rolls, this is just a dollar more than the lowest price that was on Amazon, but there's no stock left there.
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I'm a little disappointed that this marvellous medium-format camera isn't selling anywhere close to its 2024 Black Friday price of around AU$7,200, but any discount on it should be considered worthwhile for a 102MP camera. That's truer still if you do a lot of studio work. Note that there's up to AU$1,650 available in cashback redeemed from Fujifilm directly which will save you more on this purchase.
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This 40MP speedster has remarkable speed and processing power – we were quite impressed with it when we tested it – and it gets you 8K video if you want to shoot in that kind of resolution. And while this discount is disappointing on the face of it (it is, after all, an older model now), but you are also getting some bonuses here – a tripod and a memory card.
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Giving you flagship performance, this camera became our favourite in 2020 when it was launched, excelling in both stills and video. You get 6.2K internal recording at 30fps in 4:2:2 10-bit colour, plus good subject tracking too from this 26.2MP snapper. Plus redeem the cashback from Fujifilm for max savings.
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This Fujifilm flagship features a massive 40MP sensor, along with 4K/60p video recording and cool retro-styling. It also has dual card slots, darn good performance and image quality too. If you've had your eye on this one, you'll need to hurry as stock at various retailers tends to run out quite quickly.
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It might be part of Fujifilm's beginner X-T range but the X-T50 inherits a lot of more advanced features from the X-T5 and is the first to boast a Fujifilm Simulations dial on the top plate. 40.2MP resolution on tap and the addition of IBIS makes this a great camera, although we will admit the X-T5 is better value as you dual SD card slots as opposed to one on the X-T50.
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A slightly disappointing discount on an instant camera that doesn't look like a toy, and yet I'd recommend it in a heartbeat. Where many cheap instant cameras don't quite create nice photos, the Mini Evo is an exception by being a hybrid camera that shoots digitally but uses a printer attachment to spew out the instant photos. It's the best of both worlds.
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Not as cheap as it was before (AU$99.99), but it's still a small discount on an already affordable instant camera. It would make a lovely Christmas prezzie if you know someone who loves taking pictures, and they'll be able to see the results immediately. It even comes in a few fun colours.
OM System deals
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If you've loved Olympus, know that the OM System OM-5 II encapsulates all that was good about the older brand, then makes it better. This is an excellent mid-range all-rounder with 20.4MP of resolution and a whopping 7.5 stops of IBIS. This kit features a lens with a lot of focal range and the camera has built-in ND filters and features suited to astrophotography too.
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No longer called Olympus, the latest waterproof and rugged camera in the Tough line comes from the rebranded OM System. And if you're in a need of a new near-indestructible camera, this is the best you can get. This discount is a little disappointing, though, as this camera has been a lot cheaper than this previously.
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This portable and powerful camera has a 20MP sensor that's stabilised, excellent autofocus, and boasts a flip-down monitor. It would be an excellent entry-level travel camera. Plus, there's no lack of lenses, with any MFT optic from any brand fitting the body, although you get a kit lens in the box here to get you started.
Panasonic Lumix deals
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Featuring an 18MP 1/2.3-inch sensor, a USB-C port for charging and a 2,360K-dot OLED EVF that's better than before, and an upgraded rear LCD with 1,840K dots resolution, this is a good bridge camera. You also get 60x optical zoom via its 20-200mm fixed lens, with the handling of a DSLR and the simplicity of use of a point-and-shoot.
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Built for content creators, this full-frame camera can handle 6K video with ease and produce 24MP stills. You also get a 96MP high-res mode for photography. It's a fantastic hybrid camera at this price. While you won't get cashback, there is a AU$200 Visa gift card that you can redeem from Panasonic to sweeten this deal.
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Inheriting the fantastic video skills from the S5 II, the S9 is a compact rangefinder-like camera. You get superb 'open gate' 6K video recording with very effective image stabilization and Real Time LUTs at your fingertips. Panasonic's custom color profiles are next level compared to Fujifilm's Film Simulations, plus it has also created a new MP4 Lite format for 4K videos that are smaller and quicker to process than MP4. This is all in the smallest full-frame Panasonic camera yet.
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An impressive discount on what is a workhorse for professional content creators. The Panasonic Lumix S1RII is a 44.3MP full-frame powerhouse that blends exquisite detail with confident Phase Hybrid AF and robust, shoot-all-day ergonomics. And a saving of AU$1,000 should never be scoffed at.
DJI deals
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If you're a budding content creator or you're looking for a great Christmas prezzie for one, consider this smartphone gimbal. It's one of the best DJI has made and, honestly, at this price, it doesn't get better. It's packed with excellent features that make it easy to use and it's stability is par excellence. Make sure to apply the AU$10 coupon to get the deal price here.
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Packed with features to compete with Inst360's top cameras, including 8K capture for up to 100 minutes or 4K/120p slo-mo, this waterproof shooter could well be the only action camera you need. Honestly, this is an unexpected offer as we don't usually see this kind of discounts on new releases.
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It doesn't have a number attached to its name because this is now DJI's entry-level drone that's cheaper than the other Minis in the brand's arsenal. It still fulfils all the Mini criteria: it weighs under 250g, offers 4K video capture, gets you up to 31 minutes of flight time. It even has a 10km transmission range. The difference here is the image quality may not be as good as DJI's more expensive drones. Note that this offer is from Amazon Japan.
GoPro deals
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The cheapest and most compact GoPro ever, the Hero is designed to be a simple, affordable and easy to use active camera. It only weighs 86g even with a display fitted to the back and its sizeable 4K-capable camera. It can be immersed in up to 5m of water and is fitted with a single capture button for simplicity. Compared to the mainline GoPro active cameras, there aren't as many video options and you only get a choice of three aspect ratios, however the battery life is still impressive at up to 100 minutes.
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Not a huge discount but I wasn't even expecting this newly released action cam to even get a discount, let alone a AU$50 price drop. With 12MP on top and 4K video capabilities, this GoPro gets you up to 100 minutes of capture on a single charge, plus a lot of the features the brand is known for at a much better price than the Hero Black series.
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The GoPro Hero13 Black delivers high-end video quality in an incredibly small action camera. This is the camera to buy if you want top-notch video with the option to expand with wide angle and macro lens mods.
Insta360 deals
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Made in partnership with Leica, this palm-sized action camera get you a massive 8K resolution so you can crop, or recompose easily in post. The flip-up screen is perfect for vloggers, while its rugged body allows you to go anywhere to film anything without too much worry. Its image quality is fantastic as well. Stock is low.
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I haven't seen Insta360 cameras get a much better discount than this, and despite the higher price, it's hard not to recommend the X5 here for just 15% off. This 360º camera is exemplary to say the least. From stable video capture, which is 5.7K//60p by the way, to good low-light performance, this is a pocket rocket.
Polaroid cameras
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The cheapest Polaroid Now (Gen 3) price that I can find is on the black colour option over at JB Hi-Fi. This basic instant camera features 6 apertures (from f/6 to f/11), plus has a self-timer and double exposure modes. The app gives you a few more creative options as well.
Arctic Blue colour option available at Myer for AU$199, while the Pebble White is AU$199.95 at Camera House.
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Adding a few more creative features to the app and Bluetooth connectivity over the standard Now 3 camera (see above), the Now+ Gen 3 might prove to have better value for some users. It isn't a huge upgrade over the standard model, but Bluetooth alone could prove worthwhile when you want to see the photos in the app instantly. Prime members can save extra. Stock is very limited.
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This is actually a AU$59.85 saving as the retail price of the Polaroid Flip is AU$399. However, not everyone is discounting this instant camera, and there's very low stock on Amazon at the time of writing. With a built-in flash (which flips down, hence the name) and a 4-lens system, autofocus here is a better than other Polaroid cameras.
Available in black from Ted's Cameras for AU$359.96.
When will Black Friday camera deals in 2025 start?
This year, the official Black Friday sale period is from November 28 through to Monday, December 1, 2025 (Cyber Monday), and some of the best camera deals won't be available after that date. However, Black Friday camera deals in Australia start about two weeks ahead of that date, so start checking retailers around November 17.
While most camera retailers usually stick with their best offers during the three week period that includes the actual sale, some can drop the prices further during Cyber Weekend proper, so you might want to wait till November 28 to see how much you can actually save.
When is Black Friday 2025?
As we've just mentioned, Black Friday this year falls on Friday, November 28. That means Cyber Monday will be on December 1.
That's still a few weeks away, giving you plenty of time to figure out what you'd like to get – a new camera for beginners, the best instant camera perhaps, or just a lens or two. You'll get nearly two weeks of the best prices on photography gear, but don't dally as stocks may be low and you could miss out.
Where to find Black Friday camera deals
Pretty much every Aussie retailer, whether a specialist camera store or a more general tech store, will be offering great discounts during Black Friday. Many of them will even price match or try and outdo the competition, so you may get lucky pitting one retailer against the other to bag the best bargain.
Chances are you won’t need to leave your home to snag a great Black Friday offer. Most in-store discounts will be offered online by the major retailers, so all you’ll need to do is keep your credit card handy and shop from your couch.
Before that, though, we’d recommend you have your shopping list ready and figure out what your budget is. Doing some research on prices now will help you determine whether a Black Friday offer is actually worth it or not when the sale finally begins.
Black Friday 2025: Shopping tips
Is Black Friday the best time to buy a camera?
As a general rule, Black Friday is a great time to buy a new camera, but not every deal is as good as it may seem initially – which is where we come in.
In some cases, retailers do mark up the prices of cameras and camera bundles in the run up to Black Friday, in order to offer a seemingly bigger discount during the run of the actual event itself. However, this doesn't necessarily make them a bad buy though as, on many occasions, their prices still drop to mouth-watering record lows. But in the grand scheme of things, the percentage saving may not be quite as large as advertised.
However, to combat these situations, we'll only highlight the actual saving of any Black Friday deal based on the camera's recent price history, and we will make sure it's genuinely a good deal before placing it in this hub. This isn't necessarily the norm, and many cameras do simply drop to their lowest-ever price for a brief period over Black Friday.
How to find the best camera deals
Of course, the best Black Friday deals will be on this page as soon as they launch. We’ll bring you the top bargains from all the best retailers when the discounts start rolling in on and before Black Friday. But there are a lot of different cameras to choose from, and it can get overwhelming at times, especially for photography beginners. We recommend making the most of our extensive camera knowledge to make sure you buy the right bit of kit for you come Black Friday.
If you're new to photography, a good grounding point is to start with our best camera for beginners guide. Once you've got a feel for which type of camera might suit your needs, check out our separate guides on the best camera for photography, the best mirrorless camera, or the best Micro Four Thirds camera, and if you want to take advantage of the lowering prices of DSLRs, check out our best DSLR guide – we've got the latest advice on them all.
Can I get cashback on Black Friday camera deals?
Typically, most camera brands don't offer cashbacks during November. Instead, your debit or credit card company might. It's worth looking into, but you can be sure that retailers will price match if you see a lower offer on a particular product elsewhere.
Another interesting option to consider is layby. Some retailers will allow you to select your gear during Black Friday at the discounted prices, pay a small deposit and then pick it all up later when you pay the full amount. This is advantageous when something is out of stock too and you've been assured of incoming stock. DCW's APAC Managing Editor tried this back in 2018, when she ordered a camera, two lenses (one of which was out of stock) and filters during the Black Friday sale then, but paid the full amount and picked up the entire kit only in mid-December.
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Along with looking after they day-to-day functioning of Digital Camera World in Australia, Sharmishta is the Managing Editor (APAC) for TechRadar as well. Her passion for photography started when she was studying monkeys in the wilds of India and is entirely self-taught. That puts her in the unique position to understand what a beginner or enthusiast is looking for in a camera or lens, and writes to help those like her on their path to developing their skills or finding the best gear. While she experiments with quite a few genres of photography, her main area of interest is nature – wildlife, landscapes and macros.
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