Today at the SWPP show: We see the new Smoke Ninja, Sony's 300mm mega-lens, and more!

SWPP 2024 shots taken by Adam Juniper
(Image credit: Future)

The Society of Wedding and Portrait Photographers – or SWPP – has an annual gathering in London's Hammersmith. Officially the "London Photo Video Convention and Trade Show" in the capacious Novotel London West, it opened today, so I went to check it out with DCW colleagues. It's obviously not as big as the upcoming as the UK calendar's biggest event – The Photography & Video Show at the NEC – but there was still a lot to see and the show runs until the end of Saturday 20th Jan so there is a chance check it out yourself.

Exhibitors include Sony, cradling what they told me was one of the two Sony FE 300mm f/2.8 GM OSS Lenses in the country. I was even allowed to touch it and, to be honest, despite the size, it was amazingly lightweight. As a Sony shooter myself I did wonder how far I'd get with it (but I don't think I was the first person who had that thought)!

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Adam Juniper
Managing Editor

With over 20 years of expertise as a tech journalist, Adam brings a wealth of knowledge across a vast number of product categories, including timelapse cameras, home security cameras, NVR cameras, photography books, webcams, 3D printers and 3D scanners, borescopes, radar detectors… and, above all, drones. 

Adam is our resident expert on all aspects of camera drones and drone photography, from buying guides on the best choices for aerial photographers of all ability levels to the latest rules and regulations on piloting drones. 

He is the author of a number of books including The Complete Guide to Drones, The Smart Smart Home Handbook, 101 Tips for DSLR Video and The Drone Pilot's Handbook