Best Prime Day binocular deals 2023 - sale ends at midnight

Canon 10x32 IS Binoculars
(Image credit: Canon)

Prime Day is now coming to an end, so its now or never to pick up the best Prime Day deals - and we have been keeping our eye out for the best binocular deals that are available in the US, and in the UK. One thing we have learned from previous Amazon sales, is there are often great deals on binoculars - and other optical devices such as spotting scopes and monoculars - over Prime Day, and this year is proving no different.

We are already finding great offers from Celestron, Nikon, Pentax, Olympus and others as the deals start to fall... but more may be on the way. We will keep looking, and updating this page through the 48 hours of the sale (which ends midnight on Wednesday). In the meantime, here are the best binocular deals that we have found so far… 

US: Best Binocular deals

Steiner Marine 7x50 Binoculars|

Steiner Marine 7x50 Binoculars|was $374.99|now $281.40
SAVE $93.59
on this great pair of marine binoculars that will keep your sightings ship-shaped with brilliant clarity thanks to the high-contrast lenses used in construction.

Celestron Echelon 20x70|

Celestron Echelon 20x70|$1,129.95 |$699.30
Save $430.65 on this brilliant pair of binoculars that are suitable for long-range bird watching or observing things a bit more closer to home.

Celestron Regal M2 spotting scope|

Celestron Regal M2 spotting scope|$1,079.95 |$628.14
Save $451.81 get up close and person, even at soaring distances with this wonderful spotting scope that can make your wifllife observations feel as if you where stood right next to them.

Canon 10x32 IS Binoculars|

Canon 10x32 IS Binoculars|$1,099|$899
SAVE $200 at Amazon
If you are looking for possibly the best image-stabilized binoculars on the market to date, these are the ones for you. Offering a great 10x32 magnification you can be sure you make crystal clear sightings of wildlife from a far distance, and with the added IS built-in your sighting will be shake-free too.

Celestron Outland X 8x42 binoculars |

Celestron Outland X 8x42 binoculars |  $99.95 | $63.10
SAVE $36.85 Looking for a sturdy pair of binoculars? This pair from Celestron could be right up your alley. Featuring 8x magnification and designed to withstand all weather conditions, the Outland X features prisms made of BaK-4 glass for enhanced color fidelity. 

Canon 10x32 IS Binoculars

Canon 10x32 IS Binoculars|$1,099|$899
SAVE $200 at Amazon
If you are looking for possibly the best image-stabilized binoculars on the market to date, these are the ones for you. Offering a great 10x32 magnification you can be sure you make crystal clear sightings of wildlife from a far distance, and with the added IS built-in your sighting will be shake-free too.

Celestron Outland X 8x42 binoculars |

Celestron Outland X 8x42 binoculars |  $99.95 | $63.10
SAVE $36.85 Looking for a sturdy pair of binoculars? This pair from Celestron could be right up your alley. Featuring 8x magnification and designed to withstand all weather conditions, the Outland X features prisms made of BaK-4 glass for enhanced color fidelity. 

UK: Best Binocular deals

Celestron DX ED 8x42 Binoculars|

Celestron DX ED 8x42 Binoculars|£219.99|£199.99
SAVE £20 at Amazon
With clear edge-to-edge clarity with excellent colour correction these are a perfect set of binoculars that can focus as close as 6.5 feer offering the perfect solution for bird or wildlife spotting close up or into the distance.

Canon 10x30 IS II binoculars |

Canon 10x30 IS II binoculars | £430 | £398.99
SAVE £40
If you want to get a pair of binoculars with a built-in image stabilizer without breaking the bank then this is for you. These binoculars are one of the best entry-level pairs on the market with 10x magnification and sharp clear optics.

Canon 10x20 IS binoculars |

Canon 10x20 IS binoculars | was £439 | now £399
SAVE £40
These are a really light pair of image-stabilized binoculars, that gives you a really portable shake-free solution to viewing distant subjects. Best suited to daylight use.

Celestron Skymaster 20x80 Binoculars|

Celestron Skymaster 20x80 Binoculars|£189.99|£159.99
SAVE £30 at Amazon
built for stargazing these amazing pair of binoculars offer a portable alternative to a telescope with a wider field of view best suited for observing star clusters and the moon.

Olympus 8-16x40 S zoom binoculars |

Olympus 8-16x40 S zoom binoculars |
was £109 | now £89.99
Save £20 The unusual zoom capability of these binoculars can be of particular appeal to birdwatchers - and with a wide 40mm objective lens they are suitable for lowlight viewing too.

Canon PowerShot Zoom |

Canon PowerShot Zoom |was £259.99| now £179.99
SAVE £80
This innovative monocular lets you photograph or video distant subjects. Its easy-to-use form factor makes this perfect for bird and wildlife watching - or for filming your kid's football games. This kit comes supplied with a microSD card and a mains power charger.

Top retailers

Prime Day is an Amazon only affair, unlike Black Friday, but other retailers are likely to reduce prices over the Prime Day even - and some may have discounts on products not stocked or not discounted at Amazon. Key retailers to check out for camera deals and photo-related discounts are:

Amazon: Cheap prices on camera gear
Adorama: Big discounts on cameras and tech
Apple: Save on your old iPhone or iPad
Walmart: DSLR, Mirrorless & action cameras
B&H Photo Video: Deals on camera brands
Best Buy: Save on TVs, laptops, appliances
Canon USA: Buy direct to save money
Dell:  Discounts on laptops and PCs
GoPro: Early deals on Hero 11 Black
HP: Save on laptops, desktops, monitors
Lenovo: Huge savings on laptops
Microsoft Store: Get powerful PCs & laptops
Mixbook: Cheap photo books & calendars
Samsung: Hard drives, SD cards, and more

What is Amazon Prime Day?

Prime Day is Amazon's biggest sale of the year. The annual two-day deals event is for Prime members only and is usually held in July. It features some of the best-ever deals on the retailer's own products and services, such as Fire TVs, Kindles, Echo devices, Audible, and more.

Prime Day originally started in 2015 as a celebration of Amazon's 20th anniversary. Designed to encourage people to spend outside of the October-December holiday season, the online retailer says its only goal was to "offer a volume of deals greater than Black Friday".

Since then, it's ballooned into one of the biggest sales in the global retail calendar, with many other large retailers launching promotions of their own to take advantage of the huge online audience around Prime Day - and particularly so in the US.

There was also the opt-in charity donation service called Amazon Smile that funnelled some of your spending on Prime Day deals to charitable causes. Unfortunately, Amazon shut down this program in Febrayr so it won't be possible to set it up in 2023.

Free Amazon Prime trials

Amazon Prime membership | 30-day free trial

Amazon Prime membership | 30-day free trial
An Amazon Prime membership is vital if you want to take part in Amazon Prime Day – but you can take advantage of the 30-day free trial to get around paying any extra fees! Just make sure to cancel before the trial period ends.

Amazon Prime Student | 6-month free trial

Amazon Prime Student | 6-month free trial
An Amazon Prime Student membership is vital if you want to take full advantage of Amazon Prime Day – but you also get a 6-month free trial to get around paying any extra fees during this shopping event, and even to the run-up to Black Friday - and if you want to keep your subscription you save 50% on your membership too!

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Sebastian Oakley
Ecommerce Editor

For nearly two decades Sebastian's work has been published internationally. Originally specialising in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound and many more for various advertising campaigns, books and pre/post-event highlights.


He is a Fellow of The Royal Society of Arts, holds a Foundation Degree in Equitation Science and is a Master of Arts in Publishing.  He is member of Nikon NPS and has been a Nikon user since the film days using a Nikon F5 and saw the digital transition with Nikon's D series cameras and is still to this day the youngest member to be elected in to BEWA, The British Equestrian Writers' Association. 


He is familiar with and shows great interest in medium and large format photography with products by Phase One, Hasselblad, Alpa and Sinar and has used many cinema cameras from the likes of Sony, RED, ARRI and everything in between. His work covers the genres of Equestrian, Landscape, Abstract or Nature and combines nearly two decades of experience to offer exclusive limited-edition prints to the international stage from his film & digital photography.