Fujifilm Instax Mini 40 review

How does the new Fujifilm Instax Mini 40 measure up?

Fujifilm Instax Mini 40 review
(Image: © Jon Stapley/Future)

Digital Camera World Verdict

The new Instax on the block doesn’t reinvent the wheel, but ramps up the cool factor. The stylish Instax Mini 40 is simplicity itself to use, and provides all the knockabout charm that its target users want. If you just want to point, shoot and be holding a photo 90 seconds later, this is your best buy.


  • +

    Anyone can use it

  • +

    Stylish, textured design


  • -

    Selfie mode hard to access

  • -

    Wasteful film packs

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There’s no replicating the feel of instant film. Digital instant-print cameras may come close, but the alchemy of an instant film photo is intoxicating and unique, and there’s a reason that these white-bordered images have become so iconic. Digital cameras may get more sophisticated and megapixel counts may continue to climb, but there will always be a place for the lo-fi charm of the best instant film cameras.

The Fujifilm Instax Mini 40 is the latest in Fujifilm’s long, successful line of instant film cameras. It isn’t doing anything particularly new. In fact, it’s basically the same internally as 2020’s Instax Mini 11: a very simple camera for those who just want to point and shoot. Its main differences are a reskinned design with a textured surface. Let’s dig in a little further and find out what this new model is all about.

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Jon Stapley

Jon spent years at IPC Media writing features, news, reviews and other photography content for publications such as Amateur Photographer and What Digital Camera in both print and digital form. With his additional experience for outlets like Photomonitor, this makes Jon one of our go-to specialists when it comes to all aspects of photography, from cameras and action cameras to lenses and memory cards, flash diffusers and triggers, batteries and memory cards, selfie sticks and gimbals, and much more besides.  

An NCTJ-qualified journalist, he has also contributed to Shortlist, The Skinny, ThreeWeeks Edinburgh, The Guardian, Trusted Reviews, CreativeBLOQ, and probably quite a few others I’ve forgotten.