The Sony A7C II has just been announced and there's already savings to be had

The Sony A7C II camera body on a white background with the words "Sony A7C II pre-order offer"
(Image credit: Sony / Digital Camera World)

It has only just been announced – only in the wee hours of the morning today (August 30) – and you can already save a little money on Sony's latest full-frame snapper.

The Sony A7C II is the lovechild of some of the electronics giant's older full-frame mirrorless cameras, taking bits and bobs from the likes of Sony A7R V, Sony A6700 and the vlogging specialist that is the Sony ZV-E1. That in itself means this could well be the complete package – compact and lightweight to take on travels, plus top-notch performance that we've come to expect from Sony's cameras. We did put the camera to the test ourselves and you can take a look at our in-depth Sony A7C II review to see how it performs.

Sony A7 C II body |AU$3,499AU$3,299 + bonus Samsung 2TB T7 Shield SSD at DigiDirect

<a href="https://t.cfjump.com/14042/t/72917?UniqueId=hawk-custom-tracking&Url=https%3A%2F%2Fwww.digidirect.com.au%2Fcatalog%2Fproduct%2Fview%2Fid%2F92359%2Fs%2Fsony-a7c-ii-mirrorless-camera-black%2Fcategory%2F2%2F%23qa#qa" data-link-merchant="digidirect.com.au"">Sony A7 C II body | AU$3,499 AU$3,299 + bonus Samsung 2TB T7 Shield SSD at DigiDirect (save AU$200)

With a higher resolution sensor than the older model, plus a new AI engine to make it a lot faster, the Sony A7C II quite the little compact package. There's not a whole lot that's new here – taking features from other Sony cameras – but it's a huge improvement from the first-gen camera. Pre-order now and you can save AU$200 and score a bonus 2TB Samsung T7 Shield portable SSD worth AU$348 too.

While DigiDirect is offering a AU$200, <a href="https://sony.pxf.io/c/338476/522151/8933?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fstore.sony.com.au%2Finterchangeablelenscamera-a7%2FILCE7CM2B.html" data-link-merchant="store.sony.com.au"" data-link-merchant="digidirect.com.au"">Sony will price match if you want to shop directly from the maker. You won't get a free SSD when shopping from Sony, but you will get a bonus 128GB Sony Tough UHS-II card worth AU$179. In our opinion, the DigiDirect offer is the more tempting one.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Sharmishta Sarkar
Managing Editor (APAC)

In addition to looking after they day-to-day functioning of Digital Camera World in Australia, Sharmishta is the Managing Editor (APAC) for TechRadar as well, and helps produce two of Future's photography print magazines Down Under. Her passion for photography started when she was wandering the wilds of India studying monkeys (yes, life took a sharp turn somewhere along the way) and is entirely self-taught. That puts her in the unique position of understanding what a beginner or enthusiast is looking for in a camera or lens, and writes to help those like her on their path to developing their skills or finding the best gear. While she experiments with quite a few genres of photography, her main area of interest is nature photography – wildlife, landscapes and macro. She still prefers an optical viewfinder but is utterly fascinated with what mirrorless technology has been able to achieve. 


With an ear to the ground in the Asia-Pacific territory, she is constantly on top of camera news and breaking developments in the Australian region, in addition to sourcing local deals during big retail events like Amazon Prime Day and Black Friday / Cyber Monday. 


She’s also a skilled stargazer, always eager to share astrophotography tips such as photographing the blood moon without even using a tripod!