It’s official, the iPhone 12 series is 2021’s best selling camera phone – for the first quarter at least.
The iPhone 12 Pro has posted the largest revenue share of any camera phone so far this year, with 12%, while the iPhone 12 tops the charts for sales volume, accounting for 5% of global camera phone sales.
• Read more: Best camera phones
In fact the iPhone 12 series of camera phones accounts for the top three in terms of both revenue and sales volumes, with the iPhone 11 coming fourth on both counts. In total, iPhones account for six of the top ten phones with the largest revenue share for the first quarter – with three Samsung camera phones and one Huawei the best of the rest.
In terms of volume share, iPhones account for the first four places with three Xiaomi and Samsung camera phones apiece rounding out the top ten. According to figures from the Counterpoint Research Global Handset Model Tracker, the top ten camera phones for volume share are as follows: iPhone 12 (5%), iPhone 12 Pro Max (4%), iPhone 12 Pro (3%), iPhone 11 (2%), Xiaomi Redmi 9A (2%), Xiaomi Redmi 9 (1%), Samsung Galaxy 12A (1%), Xiaomi Redmi Note 9 (1%), Samsung A215 (1%) and Samsung A31 (1%).
In terms of revenue share, the top ten for quarter one are: iPhone 12 Pro Max (12%), iPhone 12 (11%), iPhone 12 Pro (9%), iPhone 11 (3%), Samsung Galaxy S21 Ultra 5G (3%), iPhone 12 Mini (2%), Samsung Galaxy S21 5G (2%), Huawei Mate 40 Pro (2%), Samsung Galaxy S21 Plus 5G (1%) and iPhone SE 2020 (1%).
According to Counterpoint, “Strong 5G upgrades within iOS, stagnant demand and the spillover of Apple’s demand due to delayed launches were part of the driving force behind Apple’s volume.“