Memory cards might not be the most exciting purchase, but they’re indispensable - without one, even the best camera is useless. I always stock up on SanDisk 64GB Ultra SDXC UHS-I cards, not for their size but for their reliability, great value, and the fact that they’re almost always discounted ahead of Amazon Prime’s big camera sales.
Sure, 64GB might not seem like much in an era of 8K video and high-resolution sensors, but for everyday photography, it’s plenty - and at this price, they’re practically impossible to resist.
It’s become something of a ritual for me now. I ignore memory cards for most of the year and wait until Prime Day - or the days leading up to it - when prices start to tumble and full-price suddenly looks ridiculous. SanDisk’s 64GB Ultra cards often drop into impulse-buy territory, and if you need more room, the 128GB and 256GB versions usually follow suit at prices that feel like a steal.
The real trick is having spares. I never head out without at least two or three extras in my bag. Cards fill up, fail, or simply vanish, and having backups means you’re never caught short - no deleting files on the fly or missing a shot while swapping cards. And when you’ve picked them up for less than the cost of a pub lunch, there’s no reason not to stock up.
SanDisk Ultra cards have always hit the sweet spot for me. They’re not overkill for everyday or even semi-professional use, yet they’re fast, reliable, and built for real-world shooting, whether that’s documenting family life, covering events, or spending an afternoon out with the camera. I’ve filled more of them than I can count, and not one has ever let me down.
So why pay full whack? Prime Day is basically a once-a-year restock event for me. I buy cards like people buy batteries at Christmas – just enough to get me through another season or two. It’s a small investment in peace of mind, and at Prime Day prices, it's hard to make a case against it.
If you shoot regularly and you’re not taking advantage of these sales, you’re missing a trick. The SanDisk 64GB Ultra SDXC UHS-I is always on offer, and if you need more storage, the 128GB and 256GB versions are rarely far behind. Just wait for the price to drop… and buy!
Shop the memory card
With fast transfer speeds, reliable performance and a price that’s hard to ignore, the SanDisk 64GB Ultra SDXC UHS-I is a smart addition to any camera bag – ideal for everyday shooting, and right now, it’s cheap enough to pick up without hesitation.
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Don't forget – the best memory cards need the best memory card readers to get the best out of them!
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