A new advertising campaign by Greenpeace features a startling scene in which a pack of press photographers outside Downing Street are buried under a sea of plastic waste. The video, uploaded this week to YouTube, denounces the UK government's strategy of offloading its plastic waste onto other countries.
'Wasteminster: A Downing Street Disaster' begins with a model of Prime Minister Boris Johnson (voiced by English impressionist Matt Forde) extolling the virtues of the UK government's commitment to tackling plastic waste before plastic bottles start falling from the sky.
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Before long both he and the furiously clicking photographers are buried beneath 1.8m kg of plastic (the amount Greenpeace claims the UK exports to other countries every day).
The Prime Minister seems to be more fortunate than the photojournalists, as he surfs the growing mound of plastic waste towards the gates at the entrance to Downing Street, while they topple off their ladders and disappear beneath it. (Cabinet minister Michael Gove doesn't fare too well either.)
Greenpeace points out that the UK is the second biggest producer of plastic waste per person in the world, behind the US, and because it is producing so much it is dumping it on other countries that can't cope with it either. However, the government deny they are doing this.
The environmental organization teamed up with London-based Park Village Studios, whose talented animators helped show what this amount of plastic would look like piled up on Boris Johnson's doorstep. The film has already has more than 27,000 views.
If correct, Greenpeace's findings are truly staggering. The government have yet to comment on the organization's claims