Fujifilm GFX 100s delayed! "Pre-orders exceed expectations"

Fujifilm GFX 100s
(Image credit: Fujifilm)

The recently announced Fujifilm GFX100S was clearly built to impress, featuring a 102MP sensor in a compact body. Luckily, consumers seem to have reacted well to the new medium format camera, as Fujifilm has issued an official statement to tell customers that the shipping date for the GFX 100s has been pushed back. 

This is apparently due to the amount of pre-orders that Fujifilm has received for the Fujifilm GFX 100s. These have exceeded the imaging company's expectations and mean that GFX 100s customers will have to wait a little longer to get their hands on this new medium format beast.

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Here is Fujifilm's official statement (via Fuji Rumors):

"Dear customers

We would like to express our sincere gratitude for your continued patronage of FUJIFILM products.

The mirrorless digital camera “FUJIFILM GFX100S” scheduled to be released in late February has received more reservations than expected, and the number of preparations has exceeded the number of preparations.

Therefore, it may take some time before the ordered product is delivered.

We will do our best to meet the quantity of reservations as much as possible, but we appreciate your understanding."

At present, the product page for the Fujifilm GFX 100s at B&H states that shipping will begin on 11 March. Adorama also lists 11 March as the shipping data as well – although Amazon US doesn't have any official information (and also doesn't allow any further pre-orders to be placed). 

Featuring a body that's 30% smaller and 500g lighter than the original Fujifilm GFX 100, it's no surprise that consumers have found the GFX 100s so favorable. Not only does it pack the same megapixel power as the original, it also features updated IBIS and shutter mechanisms as well. Plus, the Fujifilm GFX 100s has a pretty reasonable price of just $5,999 / £5,499 / AU$10,499 body only. 

While Fujifilm has announced a delay, we should hopefully begin to see orders being fulfilled by mid-March. 

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Louise Carey

With over a decade of photographic experience, Louise arms Digital Camera World with a wealth of knowledge on photographic technique and know-how – something at which she is so adept that she's delivered workshops for the likes of ITV and Sue Ryder. Louise also brings years of experience as both a web and print journalist, having served as features editor for Practical Photography magazine and contributing photography tutorials and camera analysis to titles including Digital Camera Magazine and  Digital Photographer. Louise currently shoots with the Fujifilm X-T200 and the Nikon D800, capturing self-portraits and still life images, and is DCW's ecommerce editor, meaning that she knows good camera, lens and laptop deals when she sees them.