Adobe Firefly users generate more than 1 billion images in just 3 months

Photo of a girl riding a horse made with Adobe Photoshop generative fill
Before and after image showing how you can use generative fill to expand a background and add in scenery - in this case a pond (Image credit: Hannah Rooke)

It’s been just three and half months since Adobe Firefly launched and users have already generated more than 1 billion images. The new text-to-image generator integrates seamlessly with several Adobe programs including Photoshop, Lightroom and Illustrator enabling creators to use simple text prompts to edit and manipulate images. 

We were absolutely blown away by Adobe’s generative fill tool which allows you to quickly and easily erase unwanted people or objects from photographs. But it goes much deeper than that… you can entirely change the look of your image by adding in scenery (such as a pond or waterfall), expanding the background, changing someone’s expression, or altering the lightning and sky. Admittedly it doesn’t get it right 100% of the time but its mistakes make for some hilarious images. 

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Hannah Rooke
Staff Writer

Having studied Journalism and Public Relations at the University of the West of England Hannah developed a love for photography through a module on photojournalism. She specializes in Portrait, Fashion and lifestyle photography but has more recently branched out in the world of stylized product photography. For the last 3 years Hannah has worked at Wex Photo Video as a Senior Sales Assistant using her experience and knowledge of cameras to help people buy the equipment that is right for them. With 5 years experience working with studio lighting, Hannah has run many successful workshops teaching people how to use different lighting setups.