I'm blown away by Adobe's Generative Fill tool – is this the end for retouchers?

Generative fill Adobe Photoshop before and after
(Image credit: Hannah Rooke)

It’s not very often I am completely blown away by a software update but the integration of Adobe’s Firefly Generative AI tools with Photoshop is undeniably impressive. This could, and most likely, will change the way we edit photos. You can say goodbye to the laborious task of carefully cloning unwanted objects out of pictures or trying to work out what the photo would look like if a certain object was removed. Instead you can focus on the fun stuff – taking photos and color grading.

If I had a $1 for every time someone has mentioned AI to me recently I’d probably be able to quit my job and buy a villa in Ibiza (the dream). I literally can't get through a day without it popping up in conversation, hearing about it on the news, or telling anyone who will listen about the latest AI-related scandal. I’m still trying to work out where my views lie. Ultimately I think they change depending on the use of it, what I'm not unsure of is that it's here to stay.

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Hannah Rooke
Staff Writer

Having studied Journalism and Public Relations at the University of the West of England Hannah developed a love for photography through a module on photojournalism. She specializes in Portrait, Fashion and lifestyle photography but has more recently branched out in the world of stylized product photography. For the last 3 years Hannah has worked at Wex Photo Video as a Senior Sales Assistant using her experience and knowledge of cameras to help people buy the equipment that is right for them. With 5 years experience working with studio lighting, Hannah has run many successful workshops teaching people how to use different lighting setups.