Hasselblad
Latest about Hasselblad

These three new lenses are oddballs, but they’re outselling traditional optics in Japan as a 25-200mm zoom, 1.4x macro, and an unusually affordable f/1.2 lens top sales charts
By Hillary K. Grigonis published
TRENDS The list of best-selling lenses in Japan is topped by three new lenses that have unusual features

Your photographs can inspire millions: Enter the Hasselblad Masters 2026 competition for free (shot on ANY camera, digital or film)
By Kim Bunermann published
COMPETITION From portraits to architecture to landscapes and more – share your vision and join Hasselblad’s legacy of photographic excellence

Wanna know how Leica and Hasselblad escaped the digital death spiral that killed off Rollei?
By Paul Burrows published
HISTORY Why money and vision, not just heritage, determine a camera brand's survival

"The finest stills camera ever made" tops Japanese sales charts – and it's the first medium format camera with true end-to-end HDR color
By Kim Bunermann published
NEWS The 100MP Hasselblad X2D II 100C is a masterpiece of a camera – and despite its hefty price tag, it dominates the sales charts

This 100MP HDR camera wins big: Could the Hasselblad X2D II be the finest medium format camera ever?
By Kim Bunermann published
NEWS The Hasselblad X2D II 100C is a powerhouse redefining precision, stabilization, and autofocus technology – and has now received a prestigious Technology Award

The highest resolution cameras you can buy today: ultimate megapixel monsters
By James Artaius last updated
Buying guide The are the highest resolution cameras available today, hitting megapixel counts as high as 400MP!

This lightweight, retro mirrorless camera has only been around for a few days, but it’s already a best-seller at this retailer
By Hillary K. Grigonis published
TRENDS The list of trending cameras for October includes the brand new Fujifilm X-T30 III, a luxury medium format mirrorless, and more

The 10 best mirrorless cameras of 2025 (so far) – 24.5MP "beginner camera" tops 100MP medium format excellence
By Kim Bunermann published
BEST OF 2025 Discover B&H's top mirrorless cameras of 2025, where flagship features and compact designs shine

This new compact camera outsold popular mirrorless models – but that’s not the only surprise on September’s trendiest cameras
By Hillary K. Grigonis published
TRENDS The best-selling camera in September at B&H wasn’t from Canon, Sony, or Nikon, but that’s not the only surprise on the trending camera list
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