Fujifilm to reportedly launch Fujifilm GFX 100S

Fujifilm Camera
(Image credit: Fujifilm)

UPDATE: There has recently been new reports regarding the Fujifilm GFX camera that's rumored to be arriving in 2021. According to Fuji Rumors, the new GFX camera will be called the Fujifilm GFX 100S. Fuji Rumors states that the decision to title this upcoming camera the 'GFX 100S' rather than the 'GFX 100R' seems to indicate that it will be "DLSR styled and not rangefinder styled". 

While a DSLR-styled GFX 100S sounds interesting, the rangefinder design on some Fujifilm cameras is extremely popular. The Fujifilm GFX 50R was the smallest and lightest medium format camera for quite some time and a Fujifilm GFX 100R would have been quite incredible. The odds are that it's probably quite difficult to produce a small rangefinder-style medium format camera with IBIS (in-body image stabilization). In the meantime, however, a smaller version of the current GFX 100, could still be great for a wide range of customers.  

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Usman Dawood

Usman is a commercial and architectural photographer based in West Yorkshire, who has been working professionally for over seven years. He has also spent over four years as a writer for the biggest photography sites in the world, including Staff Writer for Digital Camera World, senior staff writer for FStoppers, and tech writer for Petapixel. 


With a particular interest in technology developments, high-resolution imaging and the high-end cameras, Usman has been on the cutting edge of camera news as well as writing features about medium format systems and global shutters, and has reviewed some of the latest Leica cameras as well as a tripod that’s even taller than Andre the Giant!