Blackmagic unveils Ursa 17K 65mm camera to tackle Arri – but it costs $29,995

Blackmagic Ursa 17K 65
(Image credit: Blackmagic)

Blackmagic Design has announced the pricing and availability of its latest cinematic powerhouse (and rival to the legendary Arri Alexa 65), the Ursa Cine 17K 65. Officially launched at IBC 2024 in Amsterdam, this revolutionary large format digital cinema camera is set to retail starting at a jaw-dropping $29,995! 

Which is a lot of money, no doubt, but not when you think of large format cinema. Featuring an unprecedented 65mm RGBW sensor, the Blackmagic Ursa Cine 17K 65 is designed to deliver breathtaking image quality and unparalleled integration into post-production workflows – specifically with DaVinci Resolve.

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Sebastian Oakley
Ecommerce Editor

For nearly two decades Sebastian's work has been published internationally. Originally specializing in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound, and many more for various advertising campaigns, books, and pre/post-event highlights.

He is a Fellow of The Royal Society of Arts, holds a Foundation Degree in Equitation Science, and is a Master of Arts in Publishing.  He is a member of Nikon NPS and has been a Nikon user since the film days using a Nikon F5 and saw the digital transition with Nikon's D series cameras and is still to this day the youngest member to be elected into BEWA, The British Equestrian Writers' Association. 

He is familiar with and shows great interest in street, medium, and large format photography with products by Leica, Phase One, Hasselblad, Alpa, and Sinar. Sebastian has also used many cinema cameras from the likes of Sony, RED, ARRI, and everything in between. He now spends his spare time using his trusted Leica M-E or Leica M2 shooting Street photography or general life as he sees it, usually in Black and White.

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