2024 to start with a bang for Fujifilm, with possible GFX 100S II and X100V successor

Fujifilm GFX50S II vs GFX100S
The pre-existing Fujifilm GFX 100S will be superseded in January (Image credit: Fujifilm)

In a turn of events nobody saw coming, Fujifilm is reportedly gearing up to launch not just one but three mirrorless cameras in January. That’s more cameras than were released in the whole of 2023 – and it could even be more than that. 

We already had our suspicions that 2024 was going to be an exciting year of camera releases for Fujifilm. It’s almost certain we’ll finally see the successor to the still-in-demand Fujifilm X100V, but we were surprised to find out one of the three cameras will apparently be the Fujifilm GFX 100S II – the successor to the extremely affordable GFX 100S, which was released in March 2021. 

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Hannah Rooke
Staff Writer

Having studied Journalism and Public Relations at the University of the West of England Hannah developed a love for photography through a module on photojournalism. She specializes in Portrait, Fashion and lifestyle photography but has more recently branched out in the world of stylized product photography. For the last 3 years Hannah has worked at Wex Photo Video as a Senior Sales Assistant using her experience and knowledge of cameras to help people buy the equipment that is right for them. With 5 years experience working with studio lighting, Hannah has run many successful workshops teaching people how to use different lighting setups.