I have always had a slightly complicated relationship with Leica's Q cameras. I loved shooting with the Leica Q2 Reporter when I reviewed it around its launch, and I have spent plenty of time with the Leica Q3 as well. Both are exceptional cameras in their own right, but there was always one thing stopping me from completely falling for them: that 28mm lens.
There is absolutely nothing wrong with Leica's Summilux 28mm f/1.7 ASPH. In fact, optically it is superb, and on both the Q2 and Q3 it makes for an incredibly capable combination. The problem was simply me. At the time, I was almost exclusively a 50mm shooter, so moving to 28mm always felt like I was standing just a little too far away from the photograph I actually wanted to make. The camera was brilliant, but the way it saw the world did not quite match the way I did. The Q2 and Q3 could simulate longer focal lengths through their crop modes, but I always wanted that tighter field of view to be there optically from the start. Then, in September 2024, Leica threw something of a curveball.
Rather than simply updating the Q3 again or releasing another special edition, Leica launched the Q3 43. Fundamentally, it was the Q3 that people already knew, complete with its 60MP full-frame sensor, autofocus system and compact form, but on the front was something completely new: an APO-Summicron 43mm f/2 ASPH. fixed lens. Suddenly the Q was no longer a camera that effectively told you that 28mm was the Leica way of seeing the world. There was another choice. And for me, that changed everything.
I had always thought that if Leica produced a Q with something closer to a 50mm lens, it would make far more sense for the way I photograph. Leica did not quite give us 50mm, but I actually think its decision to go with 43mm was more interesting. The company reasoned that 43mm provides a perspective close to natural human vision, allowing the photographer to see something, raise the camera, and photograph it with relatively little change in perspective. Leica described the focal length as closely mirroring natural perception, and while arguments about exactly which focal length best represents human eyesight will probably continue forever, I completely understood what Leica was trying to achieve.
It also meant Leica did not simply take the existing Q3 and bolt a longer version of the same lens onto it. The APO-Summicron 43mm f/2 ASPH. gave the camera a completely different identity. Some photographers inevitably questioned why Leica had gone from the f/1.7 Summilux on the 28mm Q3 to an f/2 Summicron, but I think that misses the point slightly. This was an apochromatically corrected lens designed specifically for the Q3 43, and Leica clearly wanted outright optical performance as much as outright speed. The company says the lens was engineered to deliver high sharpness and contrast even at its maximum f/2 aperture. More importantly, it opened the Q system up to photographers like me.
Twenty-eight millimetres is fantastic for environmental work, travel, street photography and situations where you want to place a subject firmly within its surroundings. But not everybody sees photographs that way. Some of us naturally isolate things. We see a person across the road, a detail on a building or a moment happening slightly further into a scene and instinctively want to tighten the frame. With 43mm, the Q suddenly allowed you to do that without immediately reaching for a digital crop. That, I believe, is why the Q3 43 mattered far beyond being another Leica launch.
To be clear, Leica did not invent the idea of putting a more normal focal length onto a premium fixed-lens camera. Ricoh had already launched the Ricoh GR IIIx in 2021 with a 40mm-equivalent lens, specifically in response to photographers wanting an alternative to the 28mm GR III. What Leica did differently was take that idea into the very top end of the market and prove that photographers were prepared to spend serious money on it. I do not have Leica's internal sales figures, so I cannot tell you categorically how many Q3 43 bodies were sold compared with the regular Q3. But I can tell you what I saw.
Around the launch, getting hold of one appeared incredibly difficult. Stock disappeared, retailers had waiting lists, and for a while the Q3 43 seemed to be one of those cameras that people were desperate to find. Then something happened that really stuck with me. I was out shooting in London not long after launch and saw six Leica Q3 43 cameras being used in a single day. A week or so later, I saw another two being used on a beach in Cornwall.
Eight cameras might not sound remarkable when you are talking about Canon, Sony or Nikon, where thousands upon thousands of bodies are circulating. But eight examples of the same brand-new Leica, a camera costing several thousand pounds, appearing in front of me within roughly a week? That got my attention.
It suggested to me that the Q3 43 was reaching beyond the traditional Leica audience. These did not feel like cameras being bought simply because somebody wanted another Leica for the collection. The Q3 43 made sense as a standalone photographic tool, and I suspect it brought plenty of photographers into the Leica ecosystem who might never have considered an M camera or an interchangeable-lens SL. That is where I think its wider influence becomes particularly interesting.
Within months, the premium fixed-lens camera market suddenly felt far more important. Fujifilm unveiled the GFX100RF in March 2025, taking its 102MP large-format sensor and putting it into the first fixed-lens GFX camera. Its native lens remained a 28mm-equivalent design, so it was not copying the Q3 43's focal length, but the philosophy was remarkably familiar: take extremely high image quality, pair the sensor permanently with a carefully optimised prime lens and build the whole thing into a camera that photographers could carry without an interchangeable-lens system.
Then Sony returned to a category it had effectively left dormant for almost a decade. In July 2025, it launched the Sony RX1R III, combining a 61MP full-frame sensor with a fixed 35mm f/2 Zeiss lens. Sony even added Step Crop Shooting for 35mm, 50mm and 70mm framing, leaning heavily into the idea that a high-resolution sensor and one exceptional fixed prime could provide more flexibility than the words "fixed lens" might initially suggest.
Can I prove that Leica's Q3 43 caused Fujifilm to build the GFX100RF or persuaded Sony to resurrect the RX1R? No, and development cycles mean those cameras would almost certainly have been taking shape long before the Q3 43 reached customers. But I do think Leica helped validate where the market was heading. It showed there was serious appetite for an expensive, highly specialised camera that deliberately removed the choice of interchangeable lenses and instead concentrated on giving photographers one excellent way of seeing. That is an important distinction.
For years, camera development was largely about giving us more. More lenses, more focal lengths, more megapixels, more video modes, more autofocus modes and more buttons. Cameras like the Q3 43 work almost in the opposite direction. They give you an incredibly capable sensor and then deliberately restrict one of the biggest choices a photographer normally has. Here is your lens. Here is your field of view. Now go and make photographs. And photographers clearly embraced that.
Today, the situation is very different from those first frantic months after launch. In the UK, major retailers now show the Q3 43 either in stock or available in limited quantities rather than with the long waits that surrounded it early on. Park Cameras currently lists it as in stock, while Wex has recently shown limited stock. It has gone from being the Leica everybody appeared to be hunting for to an established part of the Q family.
I think that is perhaps the greatest compliment you can give it. The Q3 43 did not feel like a novelty that Leica produced simply because it could. It became a genuine alternative to the regular Q3. And that changed the conversation around fixed-lens cameras.
The question was no longer simply whether you could live with a fixed lens. It became which fixed lens you wanted.
That sounds like a small difference, but I think it is enormous. Leica effectively turned focal length into a model choice rather than a limitation. Instead of choosing between a compact camera and an interchangeable-lens camera, photographers could start choosing between different interpretations of the same compact-camera philosophy.
The original Q3 remains an incredible camera and, for photographers who naturally see the world at 28mm, it probably remains the better choice. But for those of us who always wanted to step slightly closer without physically doing so, the Q3 43 finally made the Q concept click.
I wanted a Q with a tighter lens for years. Leica eventually gave me one, just not quite the 50mm I expected. And in doing so, I think it helped reshape what the premium compact camera could be.
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