Prime Day deals: Sony RX100 Mark IV camera is just £429 after cashback!

Sony Prime Day camera deals
(Image credit: Sony)

Sony's RX100 line has been one of the most popular enthusiast camera lines in recent years – and if you've always been put off by the premium pricing, you'll no doubt be pleased by this cracking Amazon Prime Day deal.

The excellent RX100 Mark IV compact has had £134 shaved off its usual asking price, crashing down to £479. What's more, you will get an additional £50 cashback on top of that (so, you pay £479 today and claim back £50 from Sony). 

(Not a Prime member? Sign-up for a free 30-day trial to take advantage of this offer.) 

Sony RX100 IV large-sensor luxury compact camera £429 after cashback
This was the successor the the RX100 III(which is also in the Prime Day sale), but it is worth paying a bit more for this Mark IV model if you want 4K video shooting. Another plus is a faster 16fps motordrive speed. Otherwise, this has the same core large one-inch sensor and fast Zeiss zoom. You pay £479, but get £50 back from Sony via its summer cashback promotion.
UK deal – ends midnight 16 JulyView Deal

Designed around a 20.1MP 1in CMOS sensor, the RX100 Mark IV offers photographers superb image quality in a body that can slip into a coat or jacket pocket. Its ZEISS optic boasts a focal range equivalent to the pro-favourite 24-70mm range in 35mm terms, and the f/1.8-2.8 maximum aperture is wide enough for use in  low light, which means you won't have to crank up the ISO as much as you  might.

Inside its top plate hides an electronic viewfinder, one that springs up on demand through a catch at its side, while the LCD screen can be flipped all the way up for selfies and for vlogging. On top of that you get optical image stabilisation, 16fps burst shooting, built-in Wi-Fi and NFC and even an ND filter for both smooth long exposures and for shooting videos in bright light.

On that subject, moving footage is capture at a maximum 4K resolution, with a range of slow-motion options alongside at a lower resolution, meaning that it's just at home when recording everyday moments as it is for something more considered.

Other UK Prime Day camera deals

Canon EOS 6D Mk II body: save £250, now £999
This is one of the standout deals in the Amazon UK prime day sale – and is the lowest price we have seen on this highly-respected full-frame DSLR camera. If you want to upgrade your Canon DSLR, or want a pro-quality camera with a great system of lenses behind it, then thanks to this £250 discount there has never been a better time to do it!
UK deal ends: midnight 16 JulyView Deal

Sony A7 full-frame camera + 28-70mm lens:
£509 after cashback
This was the first ever full-frame mirrorless camera, but even though it is old it is still a great way little camera – and at this price it is a real bargain. The camera comes with Sony's own 28-70mm f/3.5-5.6 standard zoom from Amazon UK. You pay £659, but get £150 back from Sony via its summer cashback promotion.
UK deal ends: midnight 16 JulyView Deal

Sony RX100 III large-sensor luxury compact camera £379
This is the best-ever price on this premium point and shoot camera. The key attraction is its large one-inch 20 megapixel sensor, that guarantees much better image quality than your average point and shoot camera, or your smartphone. The Sony Cyber-shot RX100 III has  a 24-70mm f/1.8-2.8 Zeiss zoom built in.
UK deal – ends midnight 16 JulyView Deal

Canon EOS 6D Mk II body: save £250, now £999
This is one of the standout deals in the Amazon UK prime day sale – and is the lowest price we have seen on this highly-respected full-frame DSLR camera. If you want to upgrade your Canon DSLR, or want a pro-quality camera with a great system of lenses behind it, then thanks to this £250 discount there has never been a better time to do it!
UK deal ends: midnight 16 JulyView Deal

Sony A7 full-frame camera + 28-70mm lens:
£509 after cashback
This was the first ever full-frame mirrorless camera, but even though it is old it is still a great way little camera – and at this price it is a real bargain. The camera comes with Sony's own 28-70mm f/3.5-5.6 standard zoom from Amazon UK. You pay £659, but get £150 back from Sony via its summer cashback promotion.
UK deal ends: midnight 16 JulyView Deal

Sony FDR-AX33 30x zoom 4K camcorder £349 (including cashback)
This is our current favourite in our top ten best camcorder guide... but it is now reduced £100 for Prime Day, and you also get an additional £50 back from Sony through its Summer Cashback scheme. You pay £399 for the 4K camcorder with its 10x Zeiss zoom - but after cashback this effectively just costs you £349.
UK deal – ends midnight 16 JulyView Deal

Canon PowerShot G9 X Mark II compact save £80 now £289
This current member of the Canon PowerShot dynasty packs in a big one inch sensor which sits behind an image stabilized 3x zoom with an f/2 maximum aperture. A very capable pocket camera, now at a knockdown price... fro two days only!
UK deal – ends midnight 16 JulyView Deal

Manfrotto MVH502AH fluid video head £96.25
This is one of our favorite video tripod heads. The fluid head mechanism is designed to give you smooth pan and tilt movements, so that you can follow subjects as you actually record your footage on a DSLR, mirrorless camera set-up, or camcorder. Takes a payload of up to 7kg.
UK deal – ends midnight 16 JulyView Deal

Manfrotto 190XPRO 4-section aluminium tripod £105
There is £50 to save on this classic Manfrotto tripod - which comes from a family that has been a firm favourite amongst serious photographers for years. The MT190XPRO4 is an aluminium version has four-section flip-lock legs with a maximum shooting height of 165cm, but folds down to a length of 49cm. The centre column can flip through 90° to help you with close-ups.
UK deal – ends midnight 16 JulyView Deal

SanDisk Ultra 128GB microSDXC memory card  - £14.49
Save over £6 on this handy 128GB microSD card that is perfect for topping up the storage on your smartphone, action camera or dash cam. This A1 class card offers transfer speeds of up to 100MB/s and comes with an SD card adapter.
UK deal – ends midnight 16 JulyView Deal

SanDisk Extreme Pro 256GB SDXC memory card  - £51.99
Looking for some serious storage for your DSLR, mirrorless camera or camcorder... this little number may have the answer. Amazon has knocked 36% (save over £28) off this monster 256GB card. And with impressive transfer speeds of up to 170MB/s and a V30 video classification, it is more than up to capturing the action and shooting 4K video.
UK deal – ends midnight 16 JulyView Deal

Ring Stick Up Cam Battery | save £90 now £89
This is the best of all the Ring security camera options on Prime Day... this wifi smart home camera is under half price, but only for the one day. It can be used indoors or outdoors - and can be mounted on the wall, ceiling, or simply sat on a shelf.
UK deal – ends midnight 15 JulyView Deal

WD My Passport Portable SSD 512 GB - save 26% now £73.99
Here is a great portable solution to all those problems of where to back up your images, and to free up space on your computer's hardrive. This drive uses a solid state drive (SSD) so it is fast and quiet too.
UK deal – ends midnight 16 JulyView Deal