More changes at Olympus?! Now cameras are reportedly being rebranded too

Best travel cameras; Olympus OM-D E-M10 Mark IV
(Image credit: Olympus)

Following the Olympus rebrand, a new rumor has appeared, speculating that cameras will be rebranded and lose the traditional Olympus naming structure. This means that we might see the Olympus OM-D E-M1 rebranded to OM 1D, as an example. 

Last year it was announced Olympus would be rebranded as OM Digital Solutions Corporation, losing the century-old name. Now it’s looking like its camera names will also be updated to run in line with the OM Systems update. 

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Hannah Rooke
Staff Writer

Having studied Journalism and Public Relations at the University of the West of England Hannah developed a love for photography through a module on photojournalism. She specializes in Portrait, Fashion and lifestyle photography but has more recently branched out in the world of stylized product photography. For the last 3 years Hannah has worked at Wex Photo Video as a Senior Sales Assistant using her experience and knowledge of cameras to help people buy the equipment that is right for them. With 5 years experience working with studio lighting, Hannah has run many successful workshops teaching people how to use different lighting setups.