This retro Olympus mirrorless camera is a a brilliant beginner buy and now it's just $599 in Adorama’s Memorial Day sale
The Olympus OM-D E-M10 Mark IV just dropped to $599.99, and it’s a brilliant beginner buy
The Olympus OM-D E-M10 Mark IV has dropped to just $599.99 in the Adorama Memorial Day sale, down from its regular price of $799.99.
That means you are saving a cool $200 on one of the most charming, compact, and capable mirrorless cameras around, and if you have been looking for an affordable camera that still feels genuinely enjoyable to use, this is a very tempting deal.
The Olympus OM-D E-M10 Mark IV is a stylish, lightweight mirrorless camera that combines classic retro design with strong image quality, 5-axis stabilization and easy-to-use controls, making it a brilliant choice for travel, street photography and everyday shooting.
I have always had a soft spot for cameras like the Olympus OM-D E-M10 Mark IV, because it offers that classic retro-inspired design while still packing in the kind of modern features that make everyday shooting easy. It is small, lightweight, and beautifully styled, but more importantly, it is the sort of camera you will actually want to pick up and take with you.
At the heart of the E-M10 Mark IV is a 20MP Micro Four Thirds sensor, which gives you more than enough resolution for travel, street photography, family images, and general everyday shooting. It also has 5-axis in-body image stabilization, which is a real bonus at this price, helping you keep shots sharper when shooting handheld or in lower light.
This is also a great camera for anyone moving up from a smartphone. The controls are approachable, the body is compact, and the huge Micro Four Thirds lens system means there is plenty of room to grow once you start getting more creative. Add in 4K video, a tilting touchscreen, and a stylish body, and you have a camera that feels far more serious than its sale price suggests.
What makes this deal particularly appealing is that cameras at this price can often feel stripped back or uninspiring, but the E-M10 Mark IV still has personality. It looks great, shoots well, and is small enough to carry all day without becoming a burden, which is exactly what you want from a travel or everyday camera.
At $599.99, this Memorial Day deal at Adorama makes the Olympus OM-D E-M10 Mark IV a seriously strong buy for beginners, enthusiasts, or anyone who wants a lightweight mirrorless camera with plenty of creative potential.
With $200 off, I would not wait too long if this has been on your wishlist, as deals like this have a habit of disappearing fast.

For nearly two decades Sebastian's work has been published internationally. Originally specializing in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound, and many more for various advertising campaigns, books, and pre/post-event highlights.
He is a Fellow of the Royal Society of Arts, holds a Foundation Degree in Equitation Science, and holds a Master of Arts in Publishing. He is a member of Nikon NPS and has been a Nikon user since his film days using a Nikon F5. He saw the digital transition with Nikon's D series cameras and is still, to this day, the youngest member to be elected into BEWA, the British Equestrian Writers' Association.
He is familiar with and shows great interest in 35mm, medium, and large-format photography, using products by Leica, Phase One, Hasselblad, Alpa, and Sinar. Sebastian has also used many cinema cameras from Sony, RED, ARRI, and everything in between. He now spends his spare time using his trusted Leica M-E or Leica M2, shooting Street/Documentary photography as he sees it, usually in Black and White.
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