This Video Girl Barbie doll is unhinged… no wonder it had to be discontinued!

Barbie Video Girl doll
(Image credit: Getty Images)

You might have heard about Barbie-themed cameras but Mattel is responsible for making quite possibly one of the most obscure cameras ever made – the Video Barbie Girl Doll. Released in 2010, Mattel’s video doll didn’t quite make the splash the toy company had hoped. Amidst fears it could be used malevolently, many parents wanted the toys recalled. 

The camera in the Barbie itself was nothing to shout about, some of the best cameras for kids are cheaper and offer much better specs. It was capable of recording low-res 320x240 footage, had 256 MB internal memory (around 27 mins of footage), and a battery life of around 75 minutes. The battery compartment was located in the doll’s thighs and the camera was positioned as a necklace on the middle of Barbie’s chest. 

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Hannah Rooke
Staff Writer

Having studied Journalism and Public Relations at the University of the West of England Hannah developed a love for photography through a module on photojournalism. She specializes in Portrait, Fashion and lifestyle photography but has more recently branched out in the world of stylized product photography. For the last 3 years Hannah has worked at Wex Photo Video as a Senior Sales Assistant using her experience and knowledge of cameras to help people buy the equipment that is right for them. With 5 years experience working with studio lighting, Hannah has run many successful workshops teaching people how to use different lighting setups.