Dream of a digital panoramic camera, like the Hasselblad Xpan? Take a look at this!

Fujifilm / Hasselblad XPan concept
Digital Fujifilm / Hasselblad XPan concept (Image credit: Pavel Suprun)

Those of you who are familiar with the Hasselblad XPan or Fujifilm TX-1 will know it was a joint venture with Hasselbald and Fujifilm to produce a dual-format 35mm film camera that was capable of capturing single 35mm stills and full panoramic images of 24mm x 65mm while still using the same roll of film. 

It was first produced in 1998 and soon became a must have camera for 35mm fans, butdue to its panoramic images being 65mm in width, it is actually classed as a medium format camera in 35mm format - still the only camera to this day to hold the title. From 1998 to 2002 a total of 16,800 XPan cameras were produced. Fast forward to 2003 and the second iteration was developed, XPan II and TX-2, now in 2022 these cameras have become incredibly popular with the resurgence of film and due to their relatively low number of production compared to today's standards, and the fact everyone wants to shoot one, you will be lucky to find one in good working condition for under $5,000 / £4,000 / AU $8,000.

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Sebastian Oakley
Ecommerce Editor

For nearly two decades Sebastian's work has been published internationally. Originally specializing in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound, and many more for various advertising campaigns, books, and pre/post-event highlights.

He is a Fellow of The Royal Society of Arts, holds a Foundation Degree in Equitation Science, and is a Master of Arts in Publishing.  He is a member of Nikon NPS and has been a Nikon user since the film days using a Nikon F5 and saw the digital transition with Nikon's D series cameras and is still to this day the youngest member to be elected into BEWA, The British Equestrian Writers' Association. 

He is familiar with and shows great interest in street, medium, and large format photography with products by Leica, Phase One, Hasselblad, Alpa, and Sinar. Sebastian has also used many cinema cameras from the likes of Sony, RED, ARRI, and everything in between. He now spends his spare time using his trusted Leica M-E or Leica M2 shooting Street photography or general life as he sees it, usually in Black and White.