Watch video: What to expect from Canon at CES 2021
What does Canon have up its sleeve for the 53rd annual CES event? In its opening presentation the manufacturer was keen to stress that, "This is not the same old Canon that your parents and grandparents have grown up with," and that's certainly been the case over the past 12 months!
Canon's presence at CES 2021 is in large part a celebration of its innovation – and CEO Kevin Ogawa reiterated that, in terms of registering new patents, Canon is the only company to be in the top 5 for 34 consecutive years. It's a prolific ideas factory, and it's this level of ingenuity that the manufacturer brings to the virtual stage at this year's CES .
So what will it have on show?
Over the holiday season Canon released a video teasing its modular 8K cinema camera with 8K conversion box, due to be released this year, so this seems like a sure bet for a CES 2021 reveal. At present all we know is via the video and the following blurb, so we're excited to learn more:
"A compact, lightweight 8K camera that can be used in a variety of shooting styles. EF cinema lenses boast an extensive line-up of wide angle and telephoto lenses. 8K display with high brightness, high contrast and high color gamut. The blending of four real 4K projectors enables a large screen projection of real 8K images. From input to output, the Canon 8K solution provides an unparalleled viewing experience."
There's also an outside chance that we might get a glimpse of the much rumored Canon EOS R1 flagship mirrorless camera (and equivalent of the Canon EOS-1D X Mark III) and Canon EOS R7 (a successor to the Canon EOS 7D Mark II).
We know for sure that Canon will be showing off its compact satellite imaging devices, along with its Volumetric Video System – a technology somewhat similar to the Bullet Time effects seen in The Matrix films, where a sports arena is outfitted with a bank of cameras to create a virtual, 3D space in which to create cutting edge sports broadcasts.
We're very eager to see what other surprises Canon has at CES 2021, so stay tuned this week as we bring you all the news from the show floor.