The best Black Friday camera deals so far in the UK in 2025

Black Friday camera deals
(Image credit: Future)

Black Friday is now just over a week away, and November 28 remains the key date photographers should mark in red. It kicks off a long weekend of major savings running through to Cyber Monday on December 1, when retailers drop their biggest discounts on cameras, lenses, and accessories.

But this year, the deals are landing even earlier. Amazon’s Black Friday Week and Cyber Monday events run from November 20 to December 1, with fresh photography offers dropping daily. That means some of the best savings will appear well before Black Friday officially begins.

As Digital Camera World’s Ecommerce Editor, I cut through the noise to highlight the deals that genuinely matter - not just the ones that look tempting at first glance. And with many UK retailers already rolling out early offers, now is the time to stay alert.

Some of the strongest bargains of the season may already be live, and once they’re gone, they’re gone.

Top retailers

Amazon: Save up to 54% on select Amazon products
Amazon mirrorless camera deals: Save up to £700 off select camera deals
Amazon lens deals: Vast selection of awesome lens deals
Canon UK: Buy direct from the source and tap into Summer Savings
Jessops: Deals from the iconic camera store
John Lewis: The latest deals on electrical equipment
Park Cameras: 5% off Sony lenses, 10% off Panasonic cameras
Wex Photo Video: Great deals on Canon, Rotolight, Elinchrom & more
Mixbook: Amazing deals on personalised photo books

Editor's top picks

1. DJI Osmo 360 | SAVE £110.99 | Now £299
2. Z6 II + Nikon 24-70mm f/4 | SAVE £772.91 | Now £1,576.09
3. OM System OM-3 | SAVE £650 | Now £1,049
4. DJI Mini 4 Pro | SABE $314 | Now £555

Best Black Friday camera deals

DJI Osmo 360 Standard Combo
Save £110.99
DJI Osmo 360 Standard Combo: was £409.99 now £299 at Amazon
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The DJI Osmo 360 is a newly-launched 360° camera with a 1-inch sensor, 8K video, and a waterproof design, built for creators who want cutting-edge imaging in any environment.

Canon EOS R6 Mk II
Lowest-ever price
Save £600
Canon EOS R6 Mk II: was £2,199 now £1,599 at Clifton Cameras
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In our Canon EOS R6 Mark II review , we said that this camera "makes mincemeat of other hybrids" and even now it has been updated, it's a brilliant camera –  particularly at this new low price. The discount includes £400 cashback that you have to apply to get from Canon.

Fujifilm  X-S20 + XF16-50mm
Save £350
Fujifilm X-S20 + XF16-50mm: was £1,599 now £1,249 at Amazon
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This 26MP mirrorless camera comes with a 16-50mm standard for what is the lowest price we have ever seen in the UK. With 6.2K open gate and a long battery life, the X-S20 is a great all-rounder.

Sony A7 III body
Save £481
Sony A7 III body: was £1,450 now £969 at Amazon
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Sony's blockbuster body boasts a 24.2MP full-frame sensor, 10fps burst shooting, twin memory card slots, image stabilization, and 4K video.

Canon EOS R50 V
Save £100
Canon EOS R50 V: was £689 now £589 at Clifton Cameras
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The Canon EOS R50 V was already among the top budget vlogging cameras at list price, but now it's dropped by £100 in this deal.

DJI DJI Mini 4 Pro
Save £314
DJI DJI Mini 4 Pro: was £869 now £555 at Amazon
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The DJI Mini 4 Pro might be last year's premium lightweight drone, but it still has an amazing camera and all-round collision sensors, plus (because the Mini 5 Pro has just arrived in the UK) it is also heavily discounted too! This is for serious photographers & videographers looking to keep below the 249g threshold, and even comes with a RC2 remote with built-in screen.

Sony ZV-1F
Save £20
Sony ZV-1F: was £519 now £499 at Amazon
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Sony's pocket compact camera is designed with vloggers in mind, and has a fixed super-wide 20mm lens to help get you in the picture. It shoots 4K and has a 20MP 1-inch sensor.

Nikon Z fc
Save £200
Nikon Z fc: was £899 now £699 at Amazon
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The Nikon Z fc blends classic film-era design with the power of Nikon’s modern Z-mount system. Compact, lightweight, and packed with features like fast autofocus, 4K video, and a fully articulating screen, it’s a stylish and capable mirrorless camera that feels as good to use as it looks.

Olympus OM-D E-M10 Mark IV
Save £87.57
Olympus OM-D E-M10 Mark IV: was £799.99 now £712.42 at Amazon
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The Olympus OM-D E-M10 Mark IV with a 14-42mm lens is a great bundle to get ready and out shooting. With its 20MP stills and 4K video capabilities, it's a great camera in a compact package

DJI  Osmo Action 4 Standard Combo
Save £107
DJI Osmo Action 4 Standard Combo: was £289 now £182 at Amazon
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The DJI Osmo Action 4 is a tough, compact action camera built for adventure, with excellent low-light performance, smooth stabilization, and waterproofing straight out of the box - perfect for capturing sharp, steady footage whether you're underwater, on the road, or deep in the mountains.

Nikon Z6 II + Nikon 24-70mm f/4
Save £799.90
Nikon Z6 II + Nikon 24-70mm f/4 : was £2,349 now £1,549.10 at Amazon
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The Nikon Z6 II with the Nikkor 24-70mm f/4 is a winning combination. The Z6 II features a 24.5MP sensor and impresses with its 273 hybrid AF points. The 24-60mm f/4 lens is a versatile all-rounder, great for portrait, travel photography, and more.

GoPro Hero
Save £31
GoPro Hero: was £199.99 now £168.99 at Amazon
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The GoPro Hero (2024) is GoPro’s most compact 4K-capable action camera yet, weighing just 86 g while still offering 4K/30 fps video, 12 MP photos, HyperSmooth stabilization (via the Quik app), a rear touch screen, voice control, and rugged waterproofing up to 5 m - ideal for lightweight, on‑the‑go adventure capture

Insta360 Go 3S 128GB black
Save £100
Insta360 Go 3S 128GB black: was £369.99 now £269.99 at Amazon
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The Insta360 GO 3S 128GB is a tiny yet powerful action camera that captures crisp 4K footage with generous storage for all-day shooting.

Sony ZV-E10 + 16-50mm
Save £170
Sony ZV-E10 + 16-50mm: was £769 now £599 at Amazon
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Designed for vloggers, this mirrorless camera takes everything that's great about the ZV-1 compact camera, but adds the versatility of an interchangeable lens system.

Best Black Friday Lens deals

Nikon Z 180-600mm f/5.6-6.3 VR
Save £511
Nikon Z 180-600mm f/5.6-6.3 VR: was £1,999 now £1,488 at Amazon
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It's tailor-made for sports, wildlife and aviation photography – even astrophotography, thanks to its reach – and our reviewer found that it was "razor-sharp" at every focal length at which it was tested. The lens also features an FLC fluorine coating that repels dust, water droplets, grease and dirt – and its anti-reflective properties enhance image clarity.

Canon RF 15-35mm F/2.8 IS USM
Save £936.99
Canon RF 15-35mm F/2.8 IS USM: was £2,629.99 now £1,693 at Amazon
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The Canon RF 15-35mm f/2.8L is a stunning ultra-wide zoom for landscapes, architecture, and street scenes - and right now, you can save a massive £1,080.99 with this Prime Day deal, bringing it down to just £1,549.

When does Black Friday start?

Black Friday officially begins on Friday, November 28, 2025. However, many major UK retailers start rolling out early deals well before the big day - often a week or even two in advance. The event then continues through the weekend and wraps up on Cyber Monday, December 1, when you’ll find the final wave of offers before prices return to normal.

Do I need a Amazon Prime subscription for Black Friday?

Short answer: No, you don’t need Amazon Prime to shop Black Friday deals.

However, if you plan to buy mainly from Amazon, Prime is certainly worth having. Some of the biggest discounts (including Lightning Deals) are Prime-exclusive, and you’ll get fast, free delivery that helps you snag limited-stock items in time.

If you’re not a member, consider the 30-day free trial for the event, and better yet, if you're a student, Amazon is offering you 6 months for FREE! - You can always cancel before it renews.

Sebastian Oakley
Ecommerce Editor

For nearly two decades Sebastian's work has been published internationally. Originally specializing in Equestrianism, his visuals have been used by the leading names in the equestrian industry such as The Fédération Equestre Internationale (FEI), The Jockey Club, Horse & Hound, and many more for various advertising campaigns, books, and pre/post-event highlights.

He is a Fellow of the Royal Society of Arts, holds a Foundation Degree in Equitation Science, and holds a Master of Arts in Publishing. He is a member of Nikon NPS and has been a Nikon user since his film days using a Nikon F5. He saw the digital transition with Nikon's D series cameras and is still, to this day, the youngest member to be elected into BEWA, the British Equestrian Writers' Association.

He is familiar with and shows great interest in 35mm, medium, and large-format photography, using products by Leica, Phase One, Hasselblad, Alpa, and Sinar. Sebastian has also used many cinema cameras from Sony, RED, ARRI, and everything in between. He now spends his spare time using his trusted Leica M-E or Leica M2, shooting Street/Documentary photography as he sees it, usually in Black and White.

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