Sigma

Latest about Sigma

Two black camera lenses, Sigma 18–50mm and Sony FE 24–70mm, standing side by side on a reflective surface
The most popular lenses in Japan are third-party zooms. The No.1 is a "remarkably compact yet well-built" optic, available for Canon RF, Fujifilm X, Sony E and L-mount

By Kim Bunermann Published

NEWS Sigma's standard zoom lenses are best-sellers in Japan, while Sony's affordable 100-400 telephoto zoom beats Nikon and Canon

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Camera zoom lens – NIKKOR Z 70-200mm f/2.8 VR S – with "DISCONTINUED" text in bold white on a red bar over a green background
The No.1 top-traded zoom lens in Japan is "probably the best 70-200mm zoom in the world. Ever." Now discontinued, it tops the sales chart in 2026 so far

By Kim Bunermann last updated

UPDATE Praised for its extraordinary sharpness, this 70-200mm f/2.8 is on top of the trade zoom lens charts in the first half of 2026 at Minna Camera

UPDATE
Eight assorted camera lenses arranged on a dark, textured rock surface with dramatic lighting
More than half of zoom lenses traded in Japan reach 200mm or longer, as third-party manufacturers are left far behind by Canon, Nikon and Sony

By Kim Bunermann Published

NEWS New data shows 51.2% of zoom-lens trades reached 200mm or longer in H1 2026, with Canon taking the top spot among the brands reported

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Sigma 85mm f/1.2 DG Art product image
The Sigma 85mm f/1.2 DG Art is finally available to preorder – and this could be a portrait photographer’s dream lens

By Sebastian Oakley Published

Pre-order Want dreamy portraits? Sigma’s new 85mm f/1.2 Art is now available to preorder in the US and the UK

Pre-order
Sigma 20-60mm f/2.8-4 DG Contemporary lens
Sigma just stole Panasonic's secret weapon – and made it better

By James Artaius Published

NEWS This is the lens you've been waiting for without even knowing it – Sigma's latest zoom might be the best walkabout lens on the market

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Sigma 20-60mm f/2.8-4 DG | C product image
Sigma 20-60mm f/2.8-4 DG Contemporary review: A not-so-standard zoom lens that really delivers on ultra-wide-angle coverage

By Matthew Richards Published

Review The Sigma 20-60mm f/2.8-4 DG Contemporary aims to beat Panasonic at its own game with this full-frame L-Mount lens, also available in a Sony E (FE) mount option

Review
Sigma 85mm f/1.2 DG Art lens
DROP EVERYTHING – Sigma just released its fastest portrait lens ever

By James Artaius Published

NEWS The world's smallest and lightest 85mm f/1.2 is here – and it boasts "spectacular" sharpness and "epic" aberration control

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Sigma 85mm f/1.2 DG Art product image
Sigma 85mm f/1.2 DG Art review: A big-hitter of a portrait lens with a relatively lightweight build and price tag

By Matthew Richards Published

Review The Sigma 85mm f/1.2 DG Art joins the elite of super-fast f/1.2 portrait lenses for the bokeh beautiful, available in Sony E (FE) and L-Mount options

Review
Sigma 16-300mm f3.5-7.1 | C
This all-in-one super lens with 18.8x zoom just got faster autofocus for free, but photographers shouldn't get too excited

By Kim Bunermann Published

FIRMWARE The versatile 16-300mm zoom covers everything from wide-angle to telephoto – and now gets a fresh firmware update

FIRMWARE
The Sigma 18-50mm f/2.8 DC DN | C Canon RF lens on a wooden surface against a dark background with moody lighting
80% of the Top 10 lenses in Japan are third-party optics – and Canon doesn't make the list at all

By Kim Bunermann Published

NEWS Sigma and Tamron dominate Japan's latest lens sales chart, taking 8 of the Top 10 spots

NEWS
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