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Sigma 85mm f/1.2 DG Art product image
Sigma 85mm f/1.2 DG Art review: A big-hitter of a portrait lens with a relatively lightweight build and price tag

By Matthew Richards Published

Review The Sigma 85mm f/1.2 DG Art joins the elite of super-fast f/1.2 portrait lenses for the bokeh beautiful, available in Sony E (FE) and L-Mount options

Review
Sigma 16-300mm f3.5-7.1 | C
This all-in-one super lens with 18.8x zoom just got faster autofocus for free, but photographers shouldn't get too excited

By Kim Bunermann Published

FIRMWARE The versatile 16-300mm zoom covers everything from wide-angle to telephoto – and now gets a fresh firmware update

FIRMWARE
The Sigma 18-50mm f/2.8 DC DN | C Canon RF lens on a wooden surface against a dark background with moody lighting
80% of the Top 10 lenses in Japan are third-party optics – and Canon doesn't make the list at all

By Kim Bunermann Published

NEWS Sigma and Tamron dominate Japan's latest lens sales chart, taking 8 of the Top 10 spots

NEWS
Sigma BF
This viewfinder-free camera teaches lessons no other mirrorless really can. Now it has won a prestigious award for its "contemporary interpretation of what began with the camera obscura"

By Kim Bunermann Published

NEWS The minimalist compact mirrorless has now won two major awards for its radical approach to photography – including Red Dot's 'Best of the Best'

NEWS
Sigma 20mm f/2 DG DN
New free firmware update for 13 Sigma lenses fixes issue when used with recent Sony camera

By Kim Bunermann Published

NEWS The firmware rollout covers a wide range of Contemporary and Art primes for the new Sony A7 V

NEWS
Canon EF 50mm f/1.8 STM camera lens with autofocus/manual focus switch, placed on a light reflective surface
This decade-old DSLR lens is outselling almost every modern lens in Japan as it's an "affordable marvel that any Canon photographer should own"

By Kim Bunermann Published

NEWS Mirrorless may have taken over, but one inexpensive DSLR-era prime has climbed to No.1 in Japan's latest best-selling lens chart, beaten only by one third-party standard zoom

NEWS
Astrophotographer on location with 14mm lens
Best lenses for astrophotography in 2026: fast, wide glass to capture night skies

By Matthew Richards Last updated

UPDATED We pick the best lenses for astrophotography fans shooting a starry night sky, to suit a range of cameras and budgets

UPDATED
Bubble that looks like pink brain.
Iconic pre-digital British pop culture photographer Trevor Key gets posthumous book published by Sigma

By Alan Palazon Published

News The eponymous Trevor Key delves into the photographer’s innovative pre-digital visual arts techniques and collaboration with renowned graphic designer Peter Saville, and is set for release via the Sigma Foundation in August

News
Sigma 28-70mm f/2.8 review
Third-party camera lenses used to be popular for one key reason, but the latest trending lenses in Japan hint at an entirely different reason for buying non-native optics

By Hillary K. Grigonis Published

TRENDS The most popular third-party lenses right now aren't just more affordable but cover an unusual focal length range

TRENDS
Hasselblad XCD 35-100E lens on a wooden surface in a moodily lit environment
This US$4,599 fast zoom lens is Japan's new No.1 best-seller

By Kim Bunermann Last updated

UPDATED The world's fastest medium format zoom is Japan's new best-seller – outperforming some of photography's biggest flagship telephoto lenses

UPDATED
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