What the hedgehog?! Only 47% of Brits have seen one in the wild!

Samsung nocturnal animals
(Image credit: Taylor Herring)

A new study shows that beavers, pine martens and nightjars are among the UK’s most elusive animals. Millions of Brits have never even seen a hedgehog in the wild and many had no idea that deer could be found in urban areas so Samsung is on a mission to change that. 

Technology giants Samsung UK have teamed up with wildlife photographers Kyle Moore and Ian Wood to document a series of the UK’s nocturnal wildlife using the Samsung Galaxy S22’s night mode function. The new study was commissioned by Samsung and it reveals the top 20 seldom seen, UK native animals which include some common creatures such as badgers and bats. 

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Hannah Rooke
Staff Writer

Having studied Journalism and Public Relations at the University of the West of England Hannah developed a love for photography through a module on photojournalism. She specializes in Portrait, Fashion and lifestyle photography but has more recently branched out in the world of stylized product photography. For the last 3 years Hannah has worked at Wex Photo Video as a Senior Sales Assistant using her experience and knowledge of cameras to help people buy the equipment that is right for them. With 5 years experience working with studio lighting, Hannah has run many successful workshops teaching people how to use different lighting setups.