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CES 2024: Live from the show floor at Las Vegas Consumer Electronics Show

The latest from our man on the ground at CES 2024, regularly updated.

CES 2024
(Image: © Consumer Technology Association)

Welcome to CES, today is the kick off with a few small press previews. I will be updating a few interesting points of today's events here from the Mandalay Bay Hotel, Las Vegas.

First up we have the Showstoppers event, where businesses will pitch their startups to a panel, think Shark Tank / Dragons Den kinda, almost similar with added journalists and investors on the panel. If anything interesting is presented I'll be sure to report back, I have been promised a stir-fry cooking robot. Tech to reduce carbon emissions and achieve Net zero. Immersive holographic communication – peak Star Trek. Extending the shelf life of foods. A breakthrough in thermal insulation. Music that relaxes animals. An AI research hub. Curved speakers for better audio. And more gripping stuff, maybe, no camera specific stuff is expected but I will know shortly.  


The first presser has started and off to a flier with a company whom are doing something I don't understand, Asuene. I'll be downloading the press kit afterwards as it goes over my head. More quality reporting next. 

“Trends to Watch” presentation with several keynote speakers, however lots of mic problems preventing anyone from hearing anything meaningful. Talking mostly about how Gen-Z are changing the way technology is used, driven by global connectivity acceleration. 

Long event this; 5 hours of walking the halls as small companies pitching their wares, and hoping the big companies might be here with a few surprises. Had to get in early to hussle a seat. Last year LG presented several new Gram super light laptops and I hope for some new ones to come this year with better graphics handling for my use of Capture One, I've been “told” something might be mentioned in this session but nothing concrete yet.

CES 2024 HiSense talk

(Image credit: Future)

CES 2024 Presentation

(Image credit: Future)

TCL up now and talking about “unparalleled” immersion for entertainment, and best in class out of the box experience for all products. Sounds like lots of buzzwords but I like the message about Inspired Greatness as they are placing their new marketing campaign. 

Samsung now, of course AI is central to their opening pitch. Knox secure connection is including Samsung TVs and Fridge Freezers via Knox Matrix from this Spring. Knox Vault is expanding to Galaxy A series mobile phones. 

Last conference of the press only days, 4 days left to go. So now we wait for what Sony and Sony Alpha have to announce.

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