Fujifilm
Latest about Fujifilm

This Fujifilm double-lens deal is a fantastic starter kit for any photographer
By Gareth Bevan published
NEWS This X-T30 III twin lens kit will get you started with Fujifilm’s latest beginner-friendly camera

I traded in my zoom lenses for a kit full of prime lenses. Did I make a mistake?
By Hillary K. Grigonis published
PRIMES When I made the switch from DSLR to mirrorless, I bought nearly all prime lenses

If I were starting photography today, this is the lens I'd buy – and now it's only £148.75!
By Kim Bunermann published
DEAL Forget your zoom lens. If you really want to learn photography, start with a prime – and this great Viltrox deal saves you 20%

Best macro lenses in 2026: find delight in the detail
By Matthew Richards last updated
UPDATED Here are the best macro lenses for extreme close-ups to fit your DSLR or mirrorless camera

Best tilt-shift lenses in 2026: get a whole new perspective on your photography
By Matthew Richards last updated
BUYING GUIDE Take control of perspective and depth of field with the best tilt-shift lenses for architecture, landscapes, and more

Best lenses for safari photography in 2026: get close to wildlife and keep your distance
By Matthew Richards last updated
UPDATED Strong telephoto reach is the common theme of the best lenses for safari photography. Here are my top picks

This full-frame camera from 2024 keeps topping Japan's best-seller lists – Here's why it's beating its rivals
By Kim Bunermann published
NEWS The compact hybrid mirrorless launched two years ago, and is now Japan's No. 1 camera

Best budget telephoto lenses in 2026: get powerful reach at a bargain price
By Matthew Richards last updated
BUYING GUIDE I pick the best budget telephoto zooms for Canon, Nikon, Sony, and more, so you can really cover the distance for a small outlay!

Fujifilm “evolved the camera to suit a new era.” This retro compact camera just earned a trendy award in Japan
By Hillary K. Grigonis published
TRENDS The Fujifilm X Half has earned an award in Japan, where it was recognized among trending tech

This impossible-to-buy compact camera reclaims No.1 in Japan – while a US$100 Kodak beats 2025's 'worst' camera
By Kim Bunermann published
NEWS Japan's top 10 best-selling compact camera – A premium APS-C rules, a bargain retro sits at No.2, and one of the most controversial cameras climbs the rankings...
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