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OM System OM-3 with the OM System M.Zuiko 14-42mm 3.5-5.6 III on a wooden surface
Three new mirrorless cameras debuted in September, but it's the compact, retro one that's winning in Japan's charts

By Hillary K. Grigonis last updated

TRENDS Out of the three major mirrorless cameras announced in September, it's the one with the smaller sensor that's made the top three at Japan's Kitamura Camera

TRENDS
Sigma 16-300mm f/3.5-6.7 DC OS | Contemporary lifestyle images
Sigma’s very first zoom lens for Nikon Z mount could be the ultimate 'one-and-done' superzoom for crop-sensor photographers

By Mike Harris Published

News After a long wait, the Sigma 16-300mm f/3.5-6.7 DC OS | Contemporary is finally coming to APS-C Nikon mirrorless cameras

News
The Nikon Z mount version of the Tamron 20-40mm f/2.8 Di III VXD
The Tamron 20-40mm f/2.8 earned a 4.5-star rating for its compact design and fast aperture. Four years later, it’s finally coming to the Nikon Z camera mount

By Hillary K. Grigonis Published

NEWS The Tamron 20-40mm f/2.8 will arrive in a Nikon Z mount version at the end of October, bringing an unusually compact lens that doesn't sacrifice aperture

NEWS
Too many cameras!
Photographers see AI as a threat. But Japan’s biggest camera makers agree on an entirely different trend – and it could shift the future of cameras

By Hillary K. Grigonis Published

TRENDS In a recent interview, Canon, Sony, Nikon, and Fujifilm all agreed that the experience of shooting with a dedicated camera is becoming increasingly important

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TRENDS
Nikon Z8 and D850 close-up of image sensors
Working photographer regularly uses TEN cameras – including old pro DSLR and 35mm film cameras alongside his cutting-edge full-frame mirrorless!

By Mike Harris Published

A Nikon Z8, five DSLR cameras, and four film cameras ensure that this pro has backup bodies for backup bodies and more

DSLR Cameras
Jason Momoa holds custom brass Nikon ZR against his forearm
Excited Jason Momoa drops 'F-bomb' after receiving two stunning all-brass Nikon ZR cameras you can't buy in stores

By Mike Harris Published

News Aquaman actor trades the Trident of Atlan for a stunning pair of custom Nikon cameras, complete with engraved details inspired by his tattoos

News
Nikon Direct lifestyle image of t-shirt and jacket
I wish this official Nikon jacket were available outside of Japan – and there’s a matching T-shirt and umbrella, too!

By Mike Harris Published

News More tantalizing Nikon merch that’s exclusive to its Japanese storefront (Wahhh!)

News
Best Nikon flashguns
Best Nikon flashguns in 2026: Nikon-fit Speedlights you can buy today

By Matthew Richards last updated

Buying Guide A flashgun can be used for everything from filling in shadows on a bright day to lighting subjects in the dark, and here are the best Nikon-compatible options

Buying Guide
Canon camera on a mirrored surface
Camera rumors in 2026: What cameras are coming, officially and otherwise!

By James Artaius last updated

CAMERA RUMORS The camera rumors are flying thick and fast! Here are the most credible rumblings and reports about what's coming next

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CAMERA RUMORS
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These quality full-frame mirrorless cameras are now up to 49% off, making the switch more affordable

By Kim Bunermann Published

DEALS These full-frame mirrorless cameras make it easier to switch systems without overspending

DEALS
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