Latest about Fujifilm
So what if the Fujifilm X Half isn’t for me and you? It’s here to foster the next generation of photographers – and we need that now more than ever
Opinion In a world where consumer tech and AI are taking lumps out of the creative industry, the Fujifilm X Half could be the most important camera of the year
The Fujifilm X Half is a miniature X100VI inspired by half-frame film cameras
NEWS Fujifilm’s brand new concept aims to recreate the experience of half-frame film photography – but in a digital form
Fujifilm X Half review: this little camera reminded me how fun photography can be
Review What Fujifilm’s dinky little X100VI lookalike lacks in specs, it more than makes up for in fun
The new Fujifilm X Half is weird, but it combines my favorite cameras into one retro compact
OPINION The Fujifilm X Half feels like a mix between the Instax Mini Evo and the X Series – and that’s exactly why I think this camera could be popular
“Specs and tech aren’t always everything,” Fujifilm camera designer says. What does that mean for Fujifilm’s upcoming camera?
NEWS Fujifilm has shared the first image and video samples from its upcoming camera
Fujifilm’s next retro camera is launching on May 22 – but there’s already an unusual feature that I’m puzzled over
OPINION The latest Fujifilm teaser is heavy on the diptych, but what does that mean?
The Fujifilm X-T30 II would be high on my list if I started photography all over again
Opinion It looks good and it’s fun to use – the Fujifilm X-T30 II is everything a beginner photographer could ask for and more!
Fujifilm warns tariffs could cost the company US$140 million. Is a price hike looming?
NEWS Fujifilm has indicated that restructuring prices and reducing costs could help offset the impact of tariffs
