Fujifilm

Latest about Fujifilm

Fujifilm X Half camera held in a hand

This compact camera split opinions as the "worst" and "most nostalgic fun" model – now it wins a major design award

By Kim Bunermann published

NEWS The Fujifilm X Half launched in 2025 – and became one of the most talked-about compact cameras on the market. Now, it's been recognized with a prestigious iF Design Award

NEWS
Fujifilm GFX100RF on a golden pedestal, next to a trophy on a purple beige background

The highest resolution compact camera yet wins prestigious industry award for "embodying pure photographic pleasure"

By Kim Bunermann last updated

NEWS The 102MP Fujifilm GFX100RF medium-format compact could replace your mirrorless camera – and it just won the iF Design Award

NEWS
Man holding a Fujifilm X100 VI compact camera in one hand

The "best retro compact camera" returns to No.1 in the charts – and Leica celebrates its first best-seller chart success

By Kim Bunermann last updated

NEWS The Fujifilm X100VI is a popular compact camera – and now the champion is back on top of the sales list, beating newer releases with ease

NEWS
Fujifilm Instax Wide Evo camera held in a hand with a persons legs and shoes in the background

These award-winning instant cameras are fun – and from as little as US$117, they make image sharing an experience again

By Kim Bunermann published

NEWS The little Fujifilm Instax cameras just won a major industry design award, from special edition to budget-friendly instant shooters

NEWS
Fujinon XF 16-80mmF4 R OIS WR

Fujifilm, PLEASE make this lens! The zoom that Fujifilm photographers most want to see is actually an upgraded kit lens, and I couldn’t agree more!

By Hillary K. Grigonis published

LENSES Fujifilm has asked creators what lenses they want to see next – and the results hint at photographers craving wider apertures, smaller designs, and more zoom range

LENSES
Fujifilm GFX Eterna 55 cinema camera in front of a strip of orange light

Top design industry award for US$16,500 world's first medium-format cinema camera – "a win for filmmakers and fans alike" – featuring 102MP open gate

By Kim Bunermann published

NEWS When the Fujifilm GFX Eterna 55 launched last year, it made big headlines – now it wins a prestigious iF Design Award

NEWS
The Instax Wide 400 in black

This Fujifilm instant film favorite is finally getting a classic makeover. The Instax Wide 400 will soon be available in a classic black look

By Hillary K. Grigonis published

FILM The Fujifilm Instax Wide 400 is finally available in more than one color

FILM
The Fujifilm Instax Mini instant film camera

I tried Fujifilm’s new cheap instant film compact camera, and I can sum up the big changes in one word

By Hillary K. Grigonis published

INSTAX The Fujifilm Instax Mini 13 is here, and the biggest changes are all about the selfies

INSTAX
The Fujifilm Instax Mini instant film camera

Instax Mini 13 Review: Fujifilm’s cheap instant film camera has finally mastered selfies

By Hillary K. Grigonis published

INSTAX The Fujifilm Instax Mini 13 keeps the same budget price, but adds a bubbly design and selfie timer

INSTAX
Fujifilm X Half camera on top of a Fujifilm X100VI camera

After the X Half, Fujifilm will “explore the potential of 1-inch sensors." Here’s what I’d like to see from this setup

By Alan Palazon published

OPINION Fujifilm has said it’s keen to further “explore the potential of 1-inch sensors,” so here’s what I’d like to see in the next camera with this setup

OPINION
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